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The Snack Attack: Are Major Food Brands Making Kids Addicted?

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By Christof Plothe, DO

A lawsuit has just dropped that could send shockwaves through your pantry.

Eleven major food manufacturers including Kraft Heinz, Mondelēz, Coca-Cola, and Nestlé are accused of engineering their ultra-processed foods (UPFs) to be downright addictive, while marketing these tasty ‘treats’ directly to our kids. Sounds like a plot twist right out of a movie, doesn’t it?

The drama unfolds in the Court of Common Pleas of Philadelphia County, where a brave plaintiff, Bryce Martinez, claims that his exposure to these sugary, salty foods led him to develop type 2 diabetes and non-alcoholic fatty liver disease at the tender age of 16. As his complaint states“Due to Defendants’ conduct, Plaintiff regularly, frequently, and chronically ingested their UPF, which caused him to contract Type 2 Diabetes and Non-Alcoholic Fatty Liver Disease.”

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The lawsuit draws comparisons to the notorious marketing tactics of ‘big tobacco’. Public health expert Carlos Monteiro, who coined the term UPF, is sounding the alarm, saying that food companies are using the same underhanded strategies to hook kids on their products. With the food industry reportedly spending a staggering $2 billion each year to market these processed foods to children, it’s hard not to raise an eyebrow.

Carlos A. Monteiro

The lawsuit, which includes Conagra Brands among the accused, alleges that these companies are not just selling food, they are selling addiction. Kraft Heinz, Coca-Cola, and others were approached for comment but have remained tight-lipped about the allegations.

A plateful of addictive substances

We’re talking about a food landscape in the U.S. where 73% of what’s on the plate is ultra-processed. This isn’t just a health concern for adults; studies show that a whopping 67% of American children’s diets are made up of these foods, with many displaying signs of addiction.

brown cookies on white ceramic bowl
Photo by Tyson

As this legal battle heats up, we might just witness a seismic shift in how these companies advertise their products. Could we see warning labels on our favorite snacks? Or maybe a complete overhaul of their marketing strategies? Only time will tell!

Stay tuned, because this is one story that’s just getting started and with the changes in the US health politics that seem to be in the pipeline, we see a “better way” for the health of our children.

Sources:

https://www.ingredientsnetwork.com/kraft-heinz-mondelz-coca-cola-and-nestle-accused-news126267.html

https://www.reuters.com/legal/lawsuit-accuses-major-food-companies-marketing-addictive-food-kids-2024-12-10/

https://econotimes.com/Coca-Cola-Mondelez-Nestle-Slammed-with-Lawsuit-Over-Allegedly-Harmful-Foods-Targeting-Kids-Health-1696538

https://www.axios.com/2024/12/11/food-companies-sued-addictive-kids-marketing-lawsuit-claim


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Cyberattack on Ukraine Exposes The Dangers of Digital ID Systems

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Digital ID systems risk becoming massive vulnerabilities in the face of modern cyber threats.

Ukraine’s reliance on its new digital identity systems has become a warning about the dangers of digital ID, as a recent cyberattack exposed critical vulnerabilities in the country’s digital infrastructure.

Last month, several key government databases were taken offline, disrupting essential services like legal filings and marriage registrations. Officials assured citizens that the controversial Diia, the government’s widely used e-governance app, would soon be restored, but the incident laid bare significant risks within the app’s centralized backend platform, Trembita.

This breach, the most serious since Trembita’s launch in 2020, raises urgent questions about the security of Ukraine’s growing dependence on digital IDs and is a clear warning to other countries that are rushing to embrace the controversial tech.

Trembita, the platform enabling Diia’s operations, functions as a digital network connecting government databases. While officials insisted it operated as designed during the breach, cybersecurity experts are sounding alarms.

Mykyta Knysh, a former Ukrainian security official, described the platform’s centralized architecture as a dangerous “single point of failure.” Warnings about these risks had surfaced before — security analysts cautioned in 2021 that consolidating sensitive personal and administrative data under Diia would leave Ukraine exposed to large-scale attacks.

The Russian hacking group XakNet has claimed responsibility for the attack.
This highlights a broader danger inherent in Ukraine’s ambitious digitalization efforts, spearheaded by the Ministry of Digital Transformation under the Zelensky administration.

While consolidating government services into the smartphone-based Diia app has streamlined access for millions of citizens, the breakneck pace of implementation has left little time to address critical security gaps.

The compromised registries contained highly sensitive data, including personal addresses, family connections, and financial assets.

Beyond military implications, the breach exposes the inherent risks of digital ID systems. Security analysts have pointed out that a central repository of personal data, as seen in Ukraine’s system, creates lucrative targets for hackers. If exploited, such data could fuel identity theft, phishing campaigns, or even more devastating cyberattacks, undermining public trust in digital governance.

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President Trump Signs Executive Order Banning CBDCs

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The executive order marks a decisive pivot in US digital asset policy.

President Donald Trump took a bold step on Thursday by signing an executive order that establishes a cryptocurrency working group, fulfilling a key campaign pledge made during his appeal to digital asset advocates and also banning controversial Central Bank Digital Currencies (CBDCs).

This newly established advisory body is set to take on a pivotal role in shaping US policy on digital assets. Its responsibilities include collaborating with Congress to draft cryptocurrency legislation and advising on the development of a proposed bitcoin reserve. Additionally, the council will work to align efforts across federal regulatory agencies, such as the Securities and Exchange Commission (SEC), the Commodity Futures Trading Commission (CFTC), and the Treasury Department.

One of its more unique tasks will involve assessing the feasibility of creating and managing a national repository of digital assets. According to the executive order, these assets could potentially include cryptocurrencies confiscated during federal law enforcement operations.

On the same day, Trump issued another executive order banning the development and use of CBDCs within the United States.

The order explicitly forbids any attempt to “establish, issue, or promote CBDCs within the jurisdiction of the United States or abroad.” Trump justified the decision by warning of the risks posed by CBDCs, including threats to financial stability, personal privacy, and US sovereignty.

Often referred to as centrally-controlled “digital dollars,” CBDCs would be issued by the Federal Reserve and function as digital equivalents of physical currency, potentially granting the central bank expanded authority over monetary flows. Proponents argue that such a system could promote financial inclusion and provide tools for combating illicit activities.

CBDCs have raised significant concern among privacy advocates, who warn they could give governments unprecedented control over financial transactions. Unlike cash, which allows for anonymous and untraceable exchanges, CBDCs would operate on digital platforms managed by central banks.

Every transaction could be monitored, recorded, and tied to individual identities, creating a potential for constant financial surveillance. This capability could erode personal privacy, enabling authorities to track spending habits, purchasing behaviors, and even location data in real-time. For individuals who value financial autonomy and confidentiality, the prospect of such pervasive oversight is deeply troubling.

Additionally, CBDCs could serve as tools for censorship and control.

Governments or central banks could theoretically restrict or block transactions they deem undesirable, limiting financial freedom. For example, payments to politically sensitive causes, organizations, or individuals could be flagged or prohibited. In extreme scenarios, a CBDC system might even allow authorities to freeze assets or impose punitive financial measures against dissenters.

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