Maxime Bernier announces new PPC policy blasting DEI as ‘racist, sexist’ ideology

‘Our woke leaders do not believe in merit anymore. They undermine one of the key foundations of Western civilization,’ Bernier said.

Leader of the People’s Party of Canada (PPC) Maxime Bernier introduced a new party policy blasting the so-called diversity, equity, and inclusion (DEI) agenda as nothing more than a “fundamentally racist, sexist, and discriminatory ideology” that “divides Canadians.”

“Our woke leaders do not believe in merit anymore. They undermine one of the key foundations of Western civilization. They tell us that ‘diversity’ is more important than competence. We see this everywhere in Canada and the West today,” said Bernier last Friday in Bowmanville while introducing his candidate Patricia Conlin, who will run in the federal Durham by-election to be held on March 4.

Bernier noted how the longer that “this (DEI) radical ideology is in place,” the more things will “fall apart and cease to function.”

“Because decline is the only outcome when you prevent and penalize the most capable and meritorious,” he observed.

In comments sent to LifeSiteNews, Bernier said bluntly that DEI is a “fundamentally racist, sexist, and discriminatory ideology that divides Canadians, creates blatant injustices, and undermines social cohesion.”

“Under the pretext of promoting nice-sounding goals, it does the exact opposite: it imposes a uniform far-left perspective, and unfairly gives more rights to some, while excluding others who don’t fit in official categories of victims,” he added.

Bernier also called DEI a “hateful ideology holds that our culture and Western society is irredeemably racist, colonialist, sexist, homophobic, transphobic.”

As for PPC candidate Conlin, she said about DEI, “Everywhere I go, Durham constituents tell me they are concerned not enough jobs are coming to our riding.”

“I am proud to work with Max to abolish these discriminatory hiring practices and help Durham residents get back into the jobs they’re already qualified for!” she added.

PPC reveals five-point plan to ‘abolish DEI’

Additionally, the PPC, should it ever form a government, would ban “DEI training sessions,” as well as all DEI training sessions “in all federal institutions.”

The PPC would also remove all “DEI clauses imposed on institutions, organizations, associations and businesses as a condition to obtain federal subsidies, grants, loans, scholarships, services, or contracts.”

In addition to stopping the funding of all DEI groups and those that support the ideology, the PPC would support “Canadian victims of DEI” as well as support “Canadians who are being discriminated against, harassed, vilified, or harmed in any way by organizations that impose DEI programs and policies.”

Bernier said last Friday that it is “Time to restore equal rights for all. Diversity, Equity, and Inclusion, or DEI, is a far-left ideological fad imported from the U.S. which is being imposed on all sectors of Canadian society by the Liberal government.”

“We must realign our priorities in Canada. We must prioritize unity over diversity, equality of rights over equity, and meritocracy over inclusion,” he added.

Bernier also noted that a PPC government would “narrowly interpret section 15(2) of the Charter of Rights and Freedoms in a manner that proscribes reverse discrimination in all legal proceedings.”

“And finally, a PPC government will support Canadians who are being discriminated against, harassed, vilified, or harmed in any way by organizations that impose DEI programs and policies,” he added.

Bernier opposes radical transgender ideology, including the so-called “transitioning” of minors, and said because Conservative Party of Canada (CPC) leader Pierre Poilievre supported Bill C-4, he “just bullsh–s with the same empty talking points.”

He has been a vocal opponent of his former party, the CPC, in which he served as a cabinet minister.

LifeSiteNews earlier this month reported that Bernier strongly criticized Poilievre after Poilievre banned his MPs from commenting on Alberta Premier Danielle Smith’s decision to ban surgically “transitioning” children.

In recent years, there has been a push for businesses in Canada and in the United States to go along with so-called “diversity, equity, and inclusion” practices.

DEI usually goes hand in hand with a slew of identity-based social causes and grievances, such as the promotion of LGBT ideology, from left-wing groups pushing governments and businesses to promote “minorities” and to ensure ideological conformity in hiring practices. All the while, DEI seems to exclude the majority of the population living in a prescribed area.

Closely related to DEI is the environmental, social, & governance (ESG) scoring system used to incentivize companies to fully embrace “diversity” and many other left-wing values.

In Canada, the federal government under Trudeau has given millions of taxpayer money to fund LGBT groups of various kinds and aggressively pushes a pro-LGBT agenda.

Related Topics:#AnthonyMurdoch #DEI #DiversityEquityInclusion #LifeSiteNews #MaximeBernier #People'sPartyOfCanada

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Business

PepsiCo joins growing list of companies tweaking DEI policies

Published on February 22, 2025

Todayville

MxM News

Quick Hit:

PepsiCo is the latest major U.S. company to adjust its diversity, equity, and inclusion (DEI) policies as 47th President Donald Trump continues his campaign to end DEI practices across the federal government and private sector. The company is shifting away from workforce representation goals and repurposing its DEI leadership, signaling a broader trend among American corporations.

Key Details:

PepsiCo will end DEI workforce representation goals and transition its chief DEI officer to focus on associate engagement and leadership development.
The company is introducing a new “Inclusion for Growth” strategy as its five-year DEI plan concludes.
PepsiCo joins other corporations, including Target and Alphabet-owned Google, in reconsidering DEI policies following Trump’s call to end “illegal DEI discrimination and preferences.”

Diving Deeper:

PepsiCo has announced significant changes to its DEI initiatives, aligning with a growing movement among U.S. companies to revisit diversity policies amid political pressure. According to an internal memo, the snacks and beverages giant will no longer pursue DEI workforce representation goals. Instead, its chief DEI officer will transition to a broader role that focuses on associate engagement and leadership development. This shift is part of PepsiCo’s new “Inclusion for Growth” strategy, set to replace its expiring five-year DEI plan.

The company’s decision to reevaluate its DEI policies comes as President Donald Trump continues his push against DEI practices, urging private companies to eliminate what he calls “illegal DEI discrimination and preferences.” Trump has also directed federal agencies to terminate DEI programs and has warned that academic institutions could face federal funding cuts if they continue with such policies.

PepsiCo is not alone in its reassessment. Other major corporations, including Target and Google, have also modified or are considering changes to their DEI programs. This trend reflects a broader corporate response to the evolving political landscape surrounding DEI initiatives.

Additionally, PepsiCo is expanding its supplier base by broadening opportunities for all small businesses to participate, regardless of demographic categories. The company will also discontinue participation in single demographic category surveys, further signaling its shift in approach to DEI.

As companies like PepsiCo navigate these changes, the debate over the future of DEI in corporate America continues. With Trump leading a campaign against these practices, more companies may follow suit in reevaluating their DEI strategies.

Carbon Tax

Mark Carney has history of supporting CBDCs, endorsed Freedom Convoy crackdown

Published on February 20, 2025

Todayville

From LifeSiteNews

By Anthony Murdoch

Carney also said last week that he is willing to use all government powers, including “emergency powers,” to enforce his energy plan if elected prime minister.  

World Economic Forum-linked Liberal Party leadership frontrunner Mark Carney has a history of supporting central bank digital currencies, and in 2022 supported “choking off the money” donated to the Freedom Convoy.

In his 2021 book Value(s), Carney said that the “future of money” is a “central bank stablecoin, known as a central bank digital currency or CBDC.”

He noted in his book that such a currency would be similar to current cryptocurrencies such as Bitcoin, but without the private nature afforded to it by its decentralization.

“It is simply untenable in democracies that the core of the monetary system could be based on forms of electronic private money whose creators control large blocks of the currency, like Bitcoin,” he wrote. “Cryptocurrencies are not the future of money.”

Carney noted that a CBDC, if “properly designed,” could serve “all the functions to which private cryptocurrencies and stablecoins aspire while addressing the fundamental legal and governance issues that will, in time, undermine those alternatives.”

Expanding on his worldview in relation to CBDCs, Carney suggested that “fear” can be taken advantage of to shape the future of money.

“With fear on the march, people were willing to surrender to Hobbes’ ‘Leviathan’ such basic rights as the freedom to leave their homes,” he wrote. “And so it is with money. People will support the delegation to independent central banks of the tough decisions that are necessary to maintain the value of money provided the authorities deliver monetary and financial stability.”

Some Canadians are alarmed by the prospect of CBDCs, a fear that only worsened after the Liberals under Prime Minister Justin Trudeau froze hundreds of bank accounts it deemed were importantly linked to the 2022 Freedom Convoy.

During the Freedom Convoy, Carney wrote in an op-ed for the Globe and Mail, “Those who are still helping to extend this occupation must be identified and punished to the full force of the law,” adding that “Drawing the line means choking off the money that financed this occupation.”

In addition to his comments on CBDCs, Carney has a history of promoting anti-life and anti-family agendas, including abortion and LGBT-related  efforts. He has also previously endorsed the carbon tax and even criticized Trudeau when the tax was exempted from home heating oil to reduce costs for some Canadians. 

Carney also said last week that he is willing to use all government powers, including “emergency powers,” to enforce his energy plan if elected prime minister.  

The Liberal Party of Canada will choose its next leader, who will automatically become prime minister, on March 9, after Prime Minister Justin Trudeau announced that he plans to step down as Liberal Party leader once a new leader has been chosen.    

In contrast to Carney, Poilievre has promised that if he is elected prime minister, he would stop any implementation of a “digital currency” or a compulsory “digital ID” system.  

When it comes to a digital Canadian dollar, the Bank of Canada found that Canadians are very wary of a government-backed digital currency, concluding that a “significant number” of citizens would resist the implementation of such a system. 