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DEI

WEF report suggests digital ‘metaverse identity’ will become central to daily life

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16 minute read

From LifeSiteNews

By Tim Hinchliffe

Your metaverse identity, with its digital ID, biometric data capture, and behavior profiling, will be central to your everyday life, according to a World Economic Forum (WEF) report.

“Metaverse identity” is a relatively new concept that the WEF and Accenture describe in great detail in a new 48-page report entitled “Metaverse Identity: Defining the Self in a Blended Reality.”

According to the report:

“As people spend more time exploring, playing and socializing in digital experiences, a person’s metaverse identity will be central to their day-to-day life as well as to the way they express their personal identity.”

But what exactly do the unelected globalists mean by “metaverse identity?”

Metaverse identity encompasses three components:

  • Representation: including personal, social and role identity, be it through avatars, pseudonyms or other digital expressions.
  • Data: capturing the intricate web of knowledge about individuals generated by metaverse supporting hardware and software.
  • Identification (ID): be it through driver’s licenses, government-issued IDs, passports, birth certificates, attestations, labels, or usernames and passwords.

According to the report, “Metaverse identity broadens ‘identity’ as it is known today and combines it with the digital underpinnings of the internet. It is a multi-layered construct of an individual or entity, including everything from representation to data and identification.”

[Source: WEF, Accenture]

With these three components, identity in the metaverse “connects and anchors a person to the physical and virtual world.”

 

Let’s break them down, starting with representation.

The notion of ‘representation’ is not just about pixels and graphics; it’s a reflection of societal values, inclusivity and the human desire for authenticity […] Representational design choices extend to the design of digital entities – from embodied virtual agents to non-embodied virtual assistant.

Representation has to do with how you present and express yourself in the metaverse, whether it’s a realistic likeness of yourself or an abstract, creative, or artistic version.

The authors say that, “These expressions may extend to include words, actions, behaviors and mannerisms,” so there is an element of behavior profiling going on in the representation category, which we will also see in the data capture and identification categories.

Representation in the metaverse will also take on a new meaning with the introduction of digital entities that act on your behalf.

According to the report, “Digital entities may represent humans, objects, systems or abstract concepts, and are capable of varying degrees of interaction, autonomy and behavior within digital experiences […] They are capable of mimicking human communication and may be used as sales assistants, corporate trainers, social media influencers and more.”

[Source: WEF, Accenture]

Like non-player characters (NPCs) in videogames, these digital doppelgangers attempt to mimic human behavior.

And like a virtual voodoo doll, if something goes wrong with your digital entity, it could spill over into your personal life in the real world.

Now let’s dig into the data category.

Identity goes beyond ID, like a passport or driver’s license. Metaverse identity includes data points.

The data category of metaverse identity is aimed at gathering and analyzing data to make inferences about you, and it will be used to predict your behavior, thanks to AI and Machine Learning.

“Paired with artificial intelligence (AI)/machine learning (ML) models that can analyze a person’s interactions, movements and preferences further generates identity,” the report reads.

Whether these (inferred) data points are capturing a person’s current activities, predicting their next action or future preferences, these data-based breadcrumbs provide information into one’s identity.

These attributes may influence the way the virtual environment responds to an individual, and outsiders perceive an individual or entity.

This data aspect of metaverse identity is important to unelected globalists who are obsessed with manipulating human behavior and controlling what people think and do.

There is a risk that governments could use aggregated inferred data for surveillance, monitoring dissidents, or suppressing certain groups without their active consent.

[Source: WEF, Accenture]

Inferred data, “now aided by AI/ML, can examine seemingly unrelated behaviors, actions and choices to draw meaningful conclusions about a person’s preferences, background and intentions,” according to the report.

Once you know intent, whether of an individual or an unelected globalist think tank, then it becomes a lot easier to predict what they’ll do or say next, even if they deceptively try to mask their true intentions.

And, “While this data is collected to enhance the person’s experience, it could also be analyzed to make inferences as to their real-world identity or preferences and used for targeted advertising or other purposes without their consent.”

Making inferences for “other purposes” without the user’s consent is what defense and intelligence agencies are after in the metaverse.

A recent RAND Corporation report suggests as much with respect to the U.S. Department of Homeland Security (DHS) looking to spy on users in the metaverse, stating, “As DHS grapples with emerging challenges by monitoring and analyzing users’ activity in metaverses, it should undertake legal and ethical reviews of what information is collected and how it is managed.”

Now, we shall move on to the identification category.

The concept of identity is contextual, flexible, complex and fluid […] Identity extends into the intricacies of an individual’s behaviors, actions and choices.

[Source: WEF, Accenture]

Perhaps the most confusing part of metaverse identity is the identification or ID aspect because digital ID and digital identity are terms that are often used interchangeably, including by yours truly, but they are quite different.

Identification is about identifying, verifying, and authenticating who someone is.

Identity on the other hand, “consists of layered aspects of cultural heritage, ethnicity, age, professional and social roles, hobbies, gender identification, sexual orientation and much more,” according to the report.

Now that we’ve taken care of the distinction between the two, your digital ID will be your passport to the metaverse, and like with a passport, there will be certain areas that you will not be able to access.

According to the report, “Similar to today’s traditional identification systems – like passports and driver’s licenses – IDs may evolve to include unique avatar designs, new body-based attestations or unique virtual signatures that validate one’s existence and grant access to specific realms or activities.”

To illustrate how digital ID plays into digital identity, the authors say, “Forms of ID – such as passports and government IDs – formalize an individual’s identity; additionally, these can serve as credentials or means of authenticating and verifying individuals across physical and digital spaces.”

Metaverse identity is integral to future internet interactions.

 

[Source: WEF, Accenture]

Now that we’ve gone through the three components that make up metaverse identity, what are some of the potential drawbacks?

For starters, the report says, “There is a risk that governments could use aggregated inferred data for surveillance, monitoring dissidents or suppressing certain groups without their active consent.”

Your metaverse identity can include your real-time biometrics, such as pupil dilation, heart rate, and brainwaves, so that companies and governments can infer how you are feeling and reacting to their goods, services, or policies.

Historian Yuval Noah Harari spoke of this same technology falling into the hands of dictators at the 2020 WEF Annual Meeting in Davos. There, he said:

Just imagine North Korea in 20 years where everybody has to wear a biometric bracelet, which constantly monitors your blood pressure, your heart rate, your brain activity 24 hours a day.

You listen to a speech on the radio by the ‘Great Leader,’ and they know what you actually feel – you can clap your hands and smile, but if you’re angry, they know you’ll be in the gulag tomorrow morning.

Having a biometric data capturing device attached to your body that knows what you’ll do before you do it raises serious ethical questions about how the data is collected, where that data goes, and who has access to some of the most intimate details of your life.

For the past few years, Meta has been working on Project Aria, which combines augmented reality with artificial intelligence to create realistic 3D renderings of people, places, and things, including living spaces.

When Mark Zuckerberg explained his vision for the metaverse at Connect 2021, he highlighted how Project Aria could map a person’s apartment, including everything in it (see video below).

Imagine how valuable that information would be to companies – knowing which products you use, which ones they think you’ll want, and how you organize your living space, so they can manufacture extremely personalized ads.

What could insurance companies do with that data? How would landlords react?

Now, think about how governments, intelligence agencies, and law enforcement would love to get their hands on that type of data.

With the data collected from someone wearing a pair of AR glasses, who needs facial recognition, geolocation tracking, or contact tracing when governments and corporations can see what you see, hear what you hear, and know where you and what you are doing in real-time?

Of course, these dystopian scenarios need not come to pass, and indeed great efforts are being made to safeguard privacy in the design of these tools and systems – at least for now.

The metaverse identity report is replete with cautionary tales and references to building systems that are fair, just, diverse, equitable, inclusive, privacy-preserving, and every other type of virtuous buzzword they think you want to hear.

Over time, however, goalposts may shift, emergencies may be declared, and laws and regulations may be circumvented.

And what do the authors of the metaverse identity report propose to safeguard the metaverse and its integrity?

Their solution is to put “the onus on the global community.”

The metaverse could be fertile ground for powerful manipulative tactics, putting the onus on the global community to establish robust frameworks that not only facilitate the growth of the metaverse but also safeguard its integrity.

Is “the global community” ever defined in the report? No, but the WEF calls itself the “International Organization for Public-Private Cooperation” and has its Global Innovators, Young Global Leaders, and Global Shapers communities, which might give us a clue as to whom they are referring.

The metaverse will no doubt change the way we work and play, leading to exciting cross-disciplinary collaborations, scientific discoveries, and untapped marketplaces.

But if the unelected globalists and unaccountable technocrats are in charge of governance, the metaverse will be nothing more than a digital playground for the great reset agenda where your digital identity determines your level of entry and where anything you say or do in the virtual world will come back to haunt you in the physical one and vice versa – there will be no distinction between the two.

Once everyone is hooked up to a digital identity while plugged into the metaverse, all that is needed to quash dissent is a simple flick a switch on someone’s digital identity and voila! it’s like that person doesn’t exist anymore.

Your metaverse identity, with its virtual voodoo dolls, autonomous avatars, and digital doppelgangers will be your passport in the metaverse, where it will be used to surveil, predict, and mimic your behavior while determining your level of access to information and spaces.

But not to worry, your metaverse identity will only be essential to your day-to-day life and will only be integral to all your future internet interactions.

Reprinted with permission from The Sociable.

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2025 Federal Election

Mark Carney is trying to market globalism as a ‘Canadian value.’ Will it work?

Published on

From LifeSiteNews

By Frank Wright

A campaign to appeal to national sentiment is a strange gambit for Liberals – committed as they are to the replacement of the nation with globalist policies.

The storm over Donald Trump’s threatened tariffs over the Canadian border crisis has been baked into a vote-winning meme by Canada’s Liberal Party. Yet with an election only weeks away on April 28, can a sentimental appeal to a vanished Canada secure a win for Mark Carney?  

Trump’s tariffs were expected to hit Canada on Wednesday’s “Liberation Day,” refueling a furor over Canadian sovereignty which has led some to say this is “shaping up to be the trade war election.”

Responding to the tariffs, which ultimately never came to fruition in the way the Liberals were warning, a meme war broke out with Carney responding to harsh reality with a feelgood slogan.  

“Elbows up!” is the new Current Thing in Canada, a media craze designed to stir nationalist indignation in elderly voters who may even remember the 1950s origin of the phrase.  

The elbows refer to those of Gordie Howe – a 1950s hockey legend from Saskatchewan – a conservative province – and from a time when Canada was populated by Canadians.  

It bears all the hallmarks of an “astroturf” campaign – intended to look authentic, but in reality a manufactured mass belief for marketing purposes. 

“Elbows up” seeks to inspire a fighting mood against the threat – or promise – of tariffs on Canadian trade with the U.S.  

Carney will ‘cave’

It is a classic example of the manipulation of popular feeling into political allegiance. How will the feelings of aging voters affect the imposition of tariffs? Not at all. Nor will the Canadian Prime Minister be able to stop them.  

Silence over ‘devastating’ Chinese tariffs caused by Trudeau

Why? Carney has no alternative. He has already “caved” – to China – over the same issue. “Devastating” Chinese tariffs took effect over a week ago in Canada, as Global News reported:  

Canadian agricultural producers are warning of devastating impacts from new Chinese tariffs that began Thursday (March 20th), which they say will compound the economic strain from the U.S. trade war.

The tariffs are severe, and will have a dramatic impact – as China is Canada’s second-largest trading partner behind the United States. 

“China has imposed a 100 per cent levy on Canadian canola oil and meal, as well as peas, plus a 25 per cent duty on seafood and pork,” the outlet reported.  

These tariffs cannot be corrected by hockey memes, and are a response to tariffs placed on Chinese goods by Liberal Prime Minister Justin Trudeau. The Liberal Party – seeking election over outrage on tariffs – has created a tariff crisis, whose costs will be borne by the people who vote for them.  

There are no “elbows up” against China. In fact, their tariffs have been greeted with silence from Carney, who has said U.S.-Canada relations are at an end. 

Corruption, drug cartels in Canada

Anger at Donald Trump obscures the serious problems which prompted his suggestion that Canada could be absorbed into the United States. “Elbows Up” is a cool way of making Canadians look past the fact that the crisis they inhabit has been created by the Liberals and their globalist agenda. 

On February 1, Trump issued an executive order “Imposing duties to address the flow of illicit drugs across our northern border.”

Terry Glavin, writing in January for Canada’s National Post, dismissed Trump’s earlier claims of a crisis over Canadian “border security and drug trafficking” as a “pretext” for his “…declared objective of exerting ‘economic force’ to annex Canada as the 51st American state.” 

Yet this too appears to be a fantasy inspired by national sentiment – which simply ignores reality. 

As LifeSiteNews reported, Canada’s second bank has laundered over 18 trillion dollars in the U.S. and Canada for Mexican and Chinese drug cartels. The world’s largest fentanyl factory was discovered in Vancouver in February.    

Canada a ‘failed state’?

The serious issue of corruption by Chinese Triads combines with a picture of impotent Canadian law and border enforcement to suggest that Canada may be, as Glavin warned, “approaching failed-state status.” When the memes wear off, this is the reality faced by Canadian voters.  

Canadians have complained since 2017 that life is too expensive to have a family. 

Now “a generation” cannot afford a home, and many struggle to pay for groceries. Help is at hand, however.  

Their Liberal government supports Medical Assistance in Dying (MAID) – killing the elderly, poor and ill as healthcare – whilst promoting radical “gender” ideology to help sterilize children. 

Will Carney come to the rescue?  

Carney is a committed “Net Zero” fanatic, and is the kind of “Catholic” who fervently supports abortion.  

His moral integrity is demonstrated further by the fact that his $25 billion “green” investment fund was located in Bermuda to dodge Canadian taxes. 

As the Canadian Catholic Register cautions, “[Carney] is a well-connected globalist with deep ties to institutions such as the World Economic Forum, the United Nations, Bank for International Settlements, and the Financial Stability Board.” 

Globalist ‘Canadian’ values

National identity is a strange appeal to make on behalf of a party which appears to be working hard to replace Canadians with immigrants, and which is now lead by a globalist technocrat.  

It is the values of globalism, of course, which are presented to voters as “Canadian values”: open borders, LGBTQ “rights,” “gender” surgery and hormones for children, and the Net Zero deindustrialization program strongly supported by the Liberal leader Mark Carney.  

How long can this appeal to save the nation of Canada from foreign influence convince Canadians to vote for more of the same? The Liberal Party has led Canada into crisis, presiding over corruption so severe that its police, judicial and border authorities are deemed incapable of being trusted by the USA.   

This is not a charge made solely by the Trump administration, but also under Biden – with Antony Blinken pressing the matter of the insecurity of the Canadian border as far back as 2022. In the coming weeks, the real issues which have consigned Canada to a fond memory may well shrink the Liberal lead reported by the polls. 

What do the polls say?

With some headlines trumpeting an “eight point lead” for the Liberals, others show a narrower advantage for the globalist Carney – and one leading firm has them tied with the Conservatives. 

Abacus Data’s March 30 poll had both parties neck and neck at 39%. Abacus, who describe themselves as “Canada’s most sought-after, influential, and impactful polling firm,” “…were one of the most accurate pollsters conducting research during the 2021 Canadian election.”

A second poll shows a narrower lead, and a clear bonus for Carney for simply not being Justin Trudeau.  

338 Canada showed a four point lead for the Liberals on March 31, and its graph clearly illustrates that their lead relies on disaffected NDP voters – and the collapse of the Bloc Quebecois vote. 

Reality enters the chat 

With the issues at home now overtaking Trump and his tariffs, the cost of living and those allied to mass migration such as housing are returning to the forefront of voters’ minds. The issue of reality – and who is the real Mark Carney – may well overtake the fake nationalism of “Elbows up.”

A campaign to appeal to national sentiment is a strange gambit for Liberals – committed as they are to the replacement of the nation with globalist policies – and of its people through mass immigration. Carney has been powerless to halt Chinese tariffs. He is powerless to halt those of Donald Trump.  

If Canadians can see beyond cringe hockey memes these two issues are clearly a reaction to the actions and inaction of a Liberal-led Canada. This is the reason that Conservative leader Pierre Poilievre is campaigning on the harm done to Canadians by the “lost Liberal decade.” If Canadians can be persuaded by the argument presented by reality, it seems unlikely they will vote for another – whatever the polls may say.

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2025 Federal Election

Poilievre promises to drop ‘radical political ideologies’ in universities

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From LifeSiteNews

By Clare Marie Merkowsky

Conservative Party leader Pierre Poilievre has pledged to prioritize funding scientific research over ‘radical political ideologies’ at Canadian universities.

Conservative Party leader Pierre Poilievre has promised to scrap government funding of “radical political ideologies” in higher education if elected prime minister.

During an April 2 speech in Toronto, Poilievre told a French reporter that his Conservative government will focus on promoting scientific research rather than furthering radical ideologies in Canadian universities.

“The money we spend on research will go to research, not to promoting political ideologies,” Poilievre said. “We want, for example, our science and technology research to go into technological breakthroughs, inventions, innovations, discoveries, cures for terrible diseases that can improve Canadian lives.”

“That is what Canadians expect their tax dollars to go to, not to spend it on radical political ideologies that are first of all completely out of touch with the values of Canadians, and second of all, have no scientific value to our people,” Poilievre added.

This was the second time Poilievre denounced woke spending at universities, the first time being at a Quebec rally last week.

The policy proposal has seemed to draw the ire of some in academia, with Canadian Association of University Teachers (CAUT) executive director David Robinson stating, “It’s worrying that a leader of a political party in Canada would try to dictate how research funds will be granted.”

“We’ve seen the impact of this political meddling south of the border where the Trump administration has launched a full-scale assault on universities and the scientific community,” he continued. “This kind of American-style culture war has no place in Canada.”

Under U.S. President Donald Trump, public schools and universities were given until the end of February to eliminate their DEI (diversity, equity and inclusion) programs or risk losing federal funding.

More than 30 states have introduced legislation that would eliminate DEI programs from education as part of a broader push against woke ideology spearheaded by Republicans such as Virginia Gov. Glenn Youngkin and Florida Gov. Ron DeSantis.

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