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City of Red Deer

Council boosting budget for Downtown Business Association

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Council approves 2024 DBA budget, increased investment in events

The Downtown Business Association is investing more time, money and energy into downtown events following City Council approving its 2024 budget. During the presentation today, DBA Executive Director, Amanda Gould and Board Chair, Brandon Bouchard outlined the organization’s plans for the upcoming year to continue to work towards creating a busier downtown that intends to result to increased support for businesses within the Business Improvement Area (BIA).

“The DBA remains steadfast in its objective to build on the growth seen in 2023.  The collaboration between The City of Red and the DBA is at all time high and with the pending actions set to be delivered through the Downtown Activation Playbook, I know there are many great things to come that will support our business community and create the thriving downtown we all want to experience,” said Amanda Gould, DBA Executive Director.

“Today Council demonstrated their commitment to their strategic priorities with the support shown to the DBA through unanimous support of the 2024 budget. This mighty Association continues to do great work on a shoestring budget and the 2024 Board of Directors are keen to lend their expertise and entrepreneurial skills to benefit the downtown in its entirety.”
Brandon Bouchard, DBA Board Chair

The DBA’s budget is partially funded through the BIA tax levy, which is collected by The City of Red Deer. Each year, the DBA presents its proposed budget to Council for their consideration. When reviewing the budget, Council considers alignment between the DBA’s downtown priorities and City’s community priorities.

“DBA has constantly hit far above its weight in our downtown, I can’t think of a more supportive messenger of promotion than the team at the DBA, it’s so encouraging to see this strong support for our downtown,” said Mayor Ken Johnston. “I’m encouraged by the leadership and direction of the DBA and look forward to what they have in store for 2024. They continually bring positive initiatives to the downtown even with the constraint on finances.”

The DBA’s total approved budget for 2024 is $775,160, with $277,725 funded through the BIA with the remaining amount funded through items such as grants and contracts. The BIA portion for 2024 is an increase of five per cent from 2023.

The Downtown Business Association has been operating in Red Deer for more than 30 years, serving approximately 350 business owners in the Downtown area. Through partnerships and leadership in advocacy and promotion, the DBA is the catalyst for a vibrant and prosperous downtown that is the place to live, work, play and do business.

City of Red Deer

Red Deer will choose a new Mayor as Ken Johnston decides to step away

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It’s a telling detail about the person who leads Red Deer City Council.  Always putting the city’s needs ahead of his own, Mayor Ken Johnston has announced his intentions within days of the opening of  Nominations for October’s municipal elections,

After 12 years on council, Mayor Ken Johnston has decided against running for a second term as Mayor this fall.  Johnson shared his decision in front of colleagues and supporters in a touching announcement on Wednesday.

At 71 years old, Johnston remains vibrant, passionate and healthy. He says that’s exactly why he and his wife Carolyn have decided now is the right time to start their next stage of life together.

Mayor Johnston listed a number of highlights and achievements he can look back on, including his help advocating for the redevelopment of Red Deer Regional Hospital, the growth of Red Deer Polytechnic, and positive moves in Economic Development.

All these lead of a feeling of ease about the decision to step away, though affordable housing and a permanent shelter for the homeless remain pressing concerns.

With about 8 months remaining in his term, Mayor Johnston is planning to push hard to move the needle on these housing issues.

“We’re looking forward to some more work and we’ll be going to the community shortly about it. So I still have optimism that maybe before the term is out we can have an announcement.”

This is the second major political announcement in Central Alberta in the last number of days.  Earlier this week Red Deer Mountain View MP Earl Dreeshen announced he won’t be running in the next federal election.

 

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City of Red Deer

Council ends reduced fine option for early ticket payment, school and playground zones start at 7 AM

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City Council approves first reading of updated Traffic Bylaw and General Penalty Bylaw

Red Deer City Council completed first reading of updated Traffic Bylaw (3707/2025) and General Penalties Bylaw (3036/A-2025) that will provide clarity and consistency in application of the bylaws as well as eliminate challenges in enforcement.

Key updates to the bylaws include:

  1. Ticket Pre-Payment:
    • Removing the option to pay a parking ticket early to receive a reduced fee from the General Penalty Bylaw and adding it to the Traffic Bylaw.
  1. School and Playground Zone Start Times:
    • Through investigating requests from schools to have school and playground zones start at 7 a.m., rather than 8 a.m., Administration determined that almost all school and playground zones in the city have students on the street prior to 7:30 a.m. To be consistent across the city, the start time is being moved to 7 a.m. providing an added measure of safety for all students.
  1. Salt on Sidewalks:
    • Removing the provision prohibiting the use of salt on sidewalks as this provision was rarely reported and it is difficult and costly to enforce.
  1. Permits:
    • More structure was added to the bylaw to clearly articulate conditions and requirements of Use of Streets Permits, as well as Excavation Permits and Alignment Permits.
    • Lastly, fees for closures impacting on-street and off-street stalls have been adjusted to reflect the actual revenue in each parking zone rather than the flat fee.
  1. Penalties:
    • Penalties have been reviewed and updated.
    • During the last bylaw adoption, the penalty associated with vehicles being towed due to snow or street sweeping operations was inadvertently missed. This penalty has been added back in at a slightly higher amount due to an increase in the cost to tow a vehicle through The City’s contractor. This prevents the costs associated with towing vehicles during these operations from being subsidized by the tax base.

“These updates streamline the bylaws to create clarity for residents and administration,” said Erin Stuart, Inspections and Licensing Manager with The City. “They also help to eliminate regulations that are challenging to enforce and bring penalties in line with other City Bylaws.”

Second reading of both bylaws is anticipated for January 27, 2025.

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