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Bruce Dowbiggin

Corporate Capture & Youth Checkout: The Covid Scorecard

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The decade past has witnessed a Great Realignment. (Mind we said realignment, not reset.) The election of Barack Obama through Donald Trump and Covid-19 has seen a tectonic shift in the plates beneath society. Alliances have been broken. Power has shifted. Loyalties have disappeared.

The result is a new coalition, a cult alliance of tech, knowledge-based industry, culture and corporatism. Under cover of social unrest and virus paranoia these former antagonists found common cause in punishing the middle and lower classes of society for not acknowledging their elevated, superior status. (Translation: they voted for Trump.)

These woke apostles are unapologetic. Through censorship, cancel culture and financial, leverage they’ve created an oligopoly unabashed in bare-knuckled self-interest. And to constantly remind you that they’re in charge.

To understand how revolutionary this alliance is one need only recall the dirigiste fervour of the 1960s. While it seemed to everyone at the time that society might tip in the maelstrom of riot and protest, the corporate side never blinked. They viewed the Weathermen and the Red Brigade as fringe outfits that would never see power. They held to the status quo (or privilege in today’s CRT newspeak.)

That has changed, because of writers such as French socialist economist Thomas Piketty. Thanks to him Corporate America is now obsessed with Environmental, Social and Governance (ESG), not shareholder value. It is dominated by HR departments deeply committed to radical notions of social justice and racial equity. Inspired by the example of Michelle Obama, they’ve made Wall Street into Woke Street.

As we wrote in February of 2021 “the New Left now ruthlessly employs Big Tech, Wall Street and the media against its idealogical enemies— including some of its former allies… the Democratic Party of 2021 has morphed from brave to slave, dedicated to intellectual conformity, not contrary opinions. Gone are the civil libertarians like (William) Kunstler. In their place are AOC and her brigades of SJWs purveying hate-speech laws and attacking deniers of the “true climate religion”. First amendment rights have been replaced by cancel-culture indictments.”

Jordan B. Peterson, who recently resigned his tenured position at University of Toronto, describes the corporate submission: “What in the world is wrong with you? Can’t you see that the ideologues who push such appalling nonsense are driven by an agenda that is not only absolutely antithetical to your free-market enterprise, as such, but precisely targeted at the freedoms that made your success possible?

“Can’t you see that by going along, sheep-like (just as the professors are doing; just as the artists and writers are doing) that you are generating a veritable fifth column within your businesses? Are you really so blind, cowed and cowardly?”

While this corporate surrender has transpired, another schism has developed under cover of the Covid-19 pandemic panic. Its effect could be just as enduring. This one is based on age.

The group in society most vulnerable to the ravages of the pandemic is the 55+ cohort, the aging Boomers— the same one orchestrating the reaction to the virus. They are also the most afraid of its impact on them personally. It would be no exaggeration to say those health concerns have been reflected in the overbearing lockdown, mask, distancing and detention policies used against the virus. The generation that once worshipped free speech was quick to abandon civil liberties in its panic to save its own hide.

But younger generations who are far less vulnerable to the virus are tired of being participants in the psycho-dramas of aging the Boomers and their death phobia. And they’ve reached their end. They now flock to clubs, arenas and stadiums to see their friends. They know some of them will get sick, but 99.99 percent of them will be fine even if infected.

They are dismissive of the political shell game of their elders and the autocrats of Big Health. And, as we can see from one of the major sports, they’re headed in a new direction.

NHL players, God bless ‘em, have recognized that old people’s worries are not their worries. For months the league has gone with the Covid catechism to please politicians. Players were ordered to be vaccinated. Anyone testing positive from the wonky PCR test was sidelined. Even asymptomatic players. Games were played with undermanned rosters.

With 100 percent vaccinated, the league still saw 70 percent of players test positive. So the NHL now says “No more”. Only players who show symptoms will be removed from play. Excellent athletes are not 81-year-old U.S. senators shaking in their Depends.

With the accepted narrative now collapsing— Britain has abandoned the mask and lockdown mandates— more jurisdictions will do contrition for overshooting the mark. Dottering Joe Biden can talk about belatedly sending out 400 million masks, but he’s lost the room. Under 50s have moved on.

The only question is how long the ESG folks propping him up will wait before he’s sent overboard. While health is important, everything is second to their power.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster (http://www.notthepublicbroadcaster.com). The best-selling author was nominated for the BBN Business Book award of 2020 for Personal Account with Tony Comper. A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s also a regular contributor to Sirius XM Canada Talks Ch. 167. His new book with his son Evan Inexact Science: The Six Most Compelling Draft Years In NHL History is now available on http://brucedowbigginbooks.ca/book-personalaccount.aspx

BRUCE DOWBIGGIN Award-winning Author and Broadcaster Bruce Dowbiggin's career is unmatched in Canada for its diversity and breadth of experience . He is currently the editor and publisher of Not The Public Broadcaster website and is also a contributor to SiriusXM Canada Talks. His new book Cap In Hand was released in the fall of 2018. Bruce's career has included successful stints in television, radio and print. A two-time winner of the Gemini Award as Canada's top television sports broadcaster for his work with CBC-TV, Mr. Dowbiggin is also the best-selling author of "Money Players" (finalist for the 2004 National Business Book Award) and two new books-- Ice Storm: The Rise and Fall of the Greatest Vancouver Canucks Team Ever for Greystone Press and Grant Fuhr: Portrait of a Champion for Random House. His ground-breaking investigations into the life and times of Alan Eagleson led to his selection as the winner of the Gemini for Canada's top sportscaster in 1993 and again in 1996. This work earned him the reputation as one of Canada's top investigative journalists in any field. He was a featured columnist for the Calgary Herald (1998-2009) and the Globe & Mail (2009-2013) where his incisive style and wit on sports media and business won him many readers.

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Bruce Dowbiggin

Trudeau Parting Gift: Conceding Indigenous Land Claims For All Time

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Idea for a hit Canadian show. Law & Order: Indigenous Victims Unit. The shows begin with a horrific crime reported by the Canadian media. Children murdered by priests and then buried in the dark of night with no markers. PMJT tells the world we are a genocidal culture. Media goes Code red. Statues of Canadian PMs past are toppled.

The kicker in the show is that no one actually investigates the allegation. It’s just an hour of media mindlessly repeating the claims while local indigenous leaders say we didn’t use headstones and the dead are accounted for. Every episode ends with PMJT sending a whack of money to indigenous agitators and a promise to repeat the plot next week.

Okay, a bit glib. But amidst all the carnage PMJT has inflicted on his citizens, the Indigenous shell game of accusation = payout has received scant attention from a media salivating for Woke narratives on CBC. If possible, the PM’s tepid performance on this file— firing his indigenous finance minister was the highlight— is worse than almost all the others combined.

His cringing performance theatre in a graveyard was the most visible sign of this ineptitude. But for longer-lasting harm to the nation you probably need to look at the negotiations his government and the NDP BC government are conducting with the Haida Gwaii nation (population about 4,500) of the Queen Charlotte Islands archipelago. While no one was looking PMJT and his scofflaw partner BC premier David Eby have created a scenario where indigenous bands in Canada can achieve the daily double of independence while retaining all the perks of a social welfare state.

So far the tactic is working— for the Haida Gwaii. To be brief, the Haida Gwaii, who never signed a treaty with the Crown, are claiming the Queen Charlotte Islands as an independent nation that simultaneously is a recipient of financial and health benefits from the people they’re taking to court. The Haida Gwaii have reached something called the Rising Tide “agreement” with the BC. The federal Liberals are panting for the chance to do the same.

Geoff Moyse KC explains: “Trudeau succumbed  to a provision in the Haida agreement to the effect it is not a ‘treaty’.  The sole reason for this clause is to preserve the Haida position that they are not Canadians, rather they are a completely separate nation.  As a separate nation they can negotiate “agreements” with other nations, such as Canada. But if they entered into a “treaty” they would be recognizing Canadian sovereignty.  Which they are not prepared to do.”

In exchange for this agreement, explains Moyse, PMJT and David Eby received no concessions whatsoever from the Haida Gwaii. There is no release of the huge claim for damages for all the alleged things done to them nor for damages for the benefits BC has extracted from the land over the last 200 years. There is no release claim to being a completely separate nation, not subject to Canadian sovereignty.

Eby, the freshly re-elected premier, claims this is “the greatest thing he has ever done, and he wants to enter into similar agreements throughout BC.” Eby wants to grant indigenous bands throughout his province joint control over Crown lands. The province would then need consent from their new partners to do anything on that land. Say goodbye to forestry and pipelines. 

What could go wrong? After all, this is Justin Trudeau we’re talking about. Mr. Sobriety. You guessed it. A bad deal became worse. BC has now instituted this Rising Tide agreement into provincial legislation. The federal Liberals seem intent on doing the same if PMJT can extend his mandate till October of 2025.

Instead of joint control, Eby and Trudeau will grant sole ownership and sovereignty of the Crown lands to the native bands, conceding aboriginal title over most of BC. Ergo, the PMJT/ Eby collapse could render property ownership worthless throughout the province. 

What’s infuriating in this abject retreat is that, in the only two cases to have gone to final verdict after a trial, the bands obtained aboriginal title to only a very small part of what they are claiming. In short, the law seems to be demonstrating that a rigourous defence of the federal position would likely result in minor concessions, not complete surrender.

There is a chance to save the province and many other disputed hotspots across the nation if someone will show some spine in Ottawa when the issue is tested in court. That’s why PMJT’s government is in a hurry to pass equivalent federal legislation to BC’s for this to cement Aboriginal title over the entirety of the Haida archipelago for all time.

The bad news is that the spine needed for indigenous claims currently belongs to PMJT. A weaker spine is hard to imagine. The good news is that, if current trends continue, his window to pass the agreement— especially in a prorogued Parliament— is shrinking rapidly. So to the list of things Trudeau wants to wreck given enough runway, you can add this file to the urgency for his departure.

It’s hard to imagine a more tendentious, perverse way to run a country. But Canada has been watching Law & Order: Indigenous Victims Unit, directed by PMJT and his deputy Jagmeet Singh, since 2015. It’s time to cancel the show.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster. His new book Deal With It: The Trades That Stunned The NHL And Changed Hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org. You can see all his books at brucedowbigginbooks.ca.

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Bruce Dowbiggin

How The NFL Grinch Bought Xmas: Drowning In A Sea of Football

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After rummaging about for two months to no great effect the NHL has now embarked in its traditional Xmas break. Under the NHL’s collective agreement, no one plays any games from Dec. 24-27. This comes after a roster freeze that forbids trading a player during said holiday season. The annual World Junior champions, too, doesn’t crank it up till Boxing Day.

It’s a throwback to a more tranquil time when most of the Western world went home to eat too much and fall asleep on the sofa for three days. Then go shopping. So props to Gary Bettman’s NHL for keeping to their family stance. In such frenetic times there’s something to be said for pausing to sniff the frozen roses.

But catching your breath in the sports world is now an anachronism, driven by the massive dollars paid by networks and digital providers to sports leagues. In a time when the NFL rakes in $105 B ($2.1 billion a year) from its broadcast partners while the 32 teams collect a tidy $300 million each it’s no wonder the equity in NFL franchises has soared of  late.

And that means using every minute of the calendar to schedule games— especially on days like Christmas when hundreds of millions are sitting at home after opening the prezzies, itching for something to watch besides It’s A Wonderful Life. So the Xmas break this year features two games on the day and another on Boxing Day. Followed by a full weekend of games on Saturday, Sunday and Monday.

In doing so it big foots the NCAA CFS’s new 12-team playoff and bowl-game format which also uses every day but Sunday this time of year. On the past Saturday FS games were given a head start before the NFL stole eyeballs with its own games an hour later. Tough luck college boys.  It’s unlikely to change as the CFS is eager to expand the playoffs in the future.

The NFL is not the first to exploit this previously virgin calendar break, of course. Th NBA broached the prohibition against Xmas Day in 1947, first placing a single high-profile game that day. Later it expanded to an all-day menu of games. Anything sacred about the family day went bye-bye as folks either went to the TV or the kitchen for the rest of the day.

The reason that pro sports is creating also many windows for their product is the sudden arrival of so many new outlets for games. Where legacy TV/ cable networks had exclusive dibs on buying rights for decades, cable cutting has now exploded the bidders. As GTM expert Rhys Dowbiggin told us in our July 29, 2024 column the model was UFC. Yup. UFC. “ESPN+ (Disney) has been working directly with the UFC for a number of year and packaging their events on the streamer. 

And let’s not ignore the monkey in the room: YouTube, which dominates all the streamers for eyeballs – YouTube (Google) has more live sports than any of the other streamers. Just for context, there is a massive amount of money in these deals: the recent NBA media rights deal is going to be 70B+ – split across a number of media partners. All the streamers took a similar GTM strategy – and they’ve led us back to 2001.”

Disgruntled consumers dumping cable/ satellite carriers sought other outlets for their spots viewing for NFL, NBA, NHL and NCAA. Leagues responded so we now have special placement games for YouTube, Amazon Prime, Apple, Disney and Google. And the Xmas season cornucopia of games. Watching whatever you wanted. The strategy was to compete on bidding for original content to bring in the subscribers.

Then a funny thing happened. It was now only some of what you wanted. The expansion of carriers pissed off viewers just as much as the arbitrary cable companies. the magic solution of cable cutting is now the tragic solution. Explains Dowbiggin, “The original product fit for streaming was the promise of all the content you could need was in a single place, on-demand. You only needed Netflix (in a sense) and you never had to wait or choose what to watch.  Once the market fragmented into multiple players, the fit evaporated. Half the problem that was solved by streaming was now gone: 

Watching whatever you wanted. It was now only some of what you wanted.  The streamers GTM strategy was to compete on original content to bring in the subscribers. But creating content and not consolidating content exasperated the issue.”

The latest strategy is to bundle services across outlets to give consumers easier packaging. Says Dowbiggin, “Will bundling partnerships change things? It can’t hurt. But unless it drastically shrinks the numbers of players at the top to 2-3, the problem of ‘watching whatever you want’ won’t be solved, because I’ll still need Disney for my Star Wars. 

All I know is, I’ve kept my library card for years, because I always saw this coming. And I don’t plan on getting rid of it anytime soon.”

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster. His new book Deal With It: The Trades That Stunned The NHL And Changed Hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org. You can see all his books at brucedowbigginbooks.ca.

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