Christopher Rufo
Trump Abolishes DEI for the Feds
The two-year campaign for colorblind equality notches its biggest win yet.
Yesterday, President Trump signed an executive order abolishing the “diversity, equity, and inclusion” bureaucracy in the federal government.
The move marks a stunning reversal of fortune from just four years ago, when Black Lives Matter, critical race theory, and DEI seemed unstoppable. Following the death of George Floyd, left-wing race activists made a blitz through America’s institutions, rewriting school curricula, altering government policy, and establishing DEI offices in major universities, big-city school districts, and Fortune 100 companies. The Biden administration immediately followed suit, mandating a “whole-of-government equity agenda” that entrenched DEI in the federal government.
No more. President Trump has rescinded the Biden executive order and instructed his Cabinet to “terminate, to the maximum extent allowed by law, all DEI, DEIA, and ‘environmental justice’ offices and positions,” and “all ‘equity action plans,’ ‘equity’ actions, initiatives, or programs.” In other words, President Trump has signed the death warrant for DEI within the federal government.
How did we get here? Through patiently building a movement and winning the public debate. At the beginning of 2023, I worked with Florida governor Ron DeSantis to launch the “abolish DEI” campaign. We began by terminating the DEI bureaucracy at New College of Florida, a small public university in Sarasota, where I serve as a trustee. The reaction from the racialist Left was intense. Protesters descended on the campus and the left-wing media published hundreds of articles condemning the move. But we held firm and made the case that public institutions should judge individuals based on their accomplishments, rather than their ancestry.
The argument began to take hold. The polling data indicated that Americans supported a “colorblind society” over a “race-conscious society” by large margins. Even the New York Times, one of the largest boosters of left-wing racialism, started publishing pieces that criticized DEI. At the same time, the Black Lives Matter movement was ensnared in scandals and the leading intellectual voices of DEI, such as Ibram X. Kendi and Robin DiAngelo, faced sustained public scrutiny and seemed to disappear from the spotlight.
We pushed onward. Governor DeSantis led the way, signing legislation abolishing the DEI bureaucracy in all of Florida’s public universities. A dozen other red states followed, restricting DEI programs and banning DEI-style discrimination in their public institutions. The process became a virtuous cycle: each state that passed an anti-DEI bill reduced the risk of the next state doing the same. The campaign moved from the realm of debate to the realm of policy.
Trump’s victory over Kamala Harris on November 5 sealed DEI’s fate. Corporate America, including companies such as Walmart, and Meta, interpreted the event as an incentive to change, voluntarily terminating their DEI programs before Trump took office. Mark Zuckerberg made it explicit, arguing that the country had reached a “cultural tipping point,” which convinced him to stop DEI programs. And Zuckerberg, along with numerous other tech titans, were prominently seated at the inauguration yesterday.
In one way, Trump’s executive order yesterday was priced in—people knew it was coming. Still, it is a crowning achievement for those who have built this campaign from the ground up. There will be many fights ahead—the bureaucracy will attempt to evade the order, and more needs doing on civil rights reform in general—but, for the moment, we should celebrate. The forces of left-wing racialism are on the defensive, and the forces of colorblind equality are on the move.
None of it was inevitable—and nothing will be going forward, either. It has taken courage, hard work, and more than a little luck. But this is undoubtedly a moment to feel optimistic. America’s institutions are not beyond correction, as many feared. The American people were wise enough to realize that their country might not have survived four or eight more years of government by DEI. The spoke on November 5, and now President Trump is acting accordingly.
Christopher F. Rufo is a Senior Fellow of the Manhattan Institute, Contributing Editor of City Journal, Distinguished Fellow of Hillsdale College, and founder of American Studio, a nonprofit organization dedicated to creating new work about the American experience.
The hub for all of my work on critical race theory, gender ideology, institutional capture, and social decay.
Business
You Now Have Permission to Stop Pretending
Why Meta’s decision to abolish DEI might be a turning point
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Last week, Mark Zuckerberg, the CEO of Meta, formerly Facebook, made a stunning announcement. He was abolishing the company’s DEI programs and discontinuing its relationship with fact-checking organizations, which he admitted had become a form of “censorship.” The left-wing media immediately attacked the decision, accused him of embracing the MAGA agenda, and predicted a dangerous rise in so-called disinformation.
Zuckerberg’s move was carefully calculated and impeccably timed. The November elections, he said, felt like “a cultural tipping point towards once again prioritizing speech.” DEI initiatives, especially those related to immigration and gender, had become “disconnected from mainstream conversation”—and untenable.
This is no small about-face. Just four years ago, Zuckerberg spent hundreds of millions of dollars funding left-wing election programs; his role was widely resented by conservatives. And Meta had been at the forefront of any identity-based or left-wing ideological cause.
Not anymore. As part of the rollout for the announcement, Zuckerberg released a video and appeared on the Joe Rogan podcast, which now functions as a confessional for American elites who no longer believe in left-wing orthodoxies. On the podcast, Zuckerberg sounded less like a California progressive than a right-winger, arguing that the culture needed a better balance of “masculine” and “feminine” energies.
Executives at Meta quickly implemented the new policy, issuing pink slips to DEI employees and moving the company’s content-moderation team from California to Texas, in order, in Zuckerberg’s words, to “help alleviate concerns that biased employees are excessively censoring content.”
Zuckerberg was not the first technology executive to make such an announcement, but he is perhaps the most significant. Facebook is one of the largest firms in Silicon Valley and, with Zuckerberg setting the precedent, many smaller companies will likely follow suit.
The most important signal emanating from this decision is not about a particular shift in policy, however, but a general shift in culture. Zuckerberg has never really been an ideologue. He appears more interested in building his company and staying in the good graces of elite society. But like many successful, self-respecting men, he is also independent-minded and has clearly chafed at the cultural constraints DEI placed on his company. So he seized the moment, correctly sensing that the impending inauguration of Donald Trump reduced the risk and increased the payoff of such a change.
Zuckerberg is certainly not a courageous truth-teller. He assented to DEI over the last decade because that was where the elite status signals were pointing. Now, those signals have reversed, like a barometer suddenly dropping, and he is changing course with them and attempting to shift the blame to the outgoing Biden administration, which, he told Rogan, pressured him to implement censorship—a convenient excuse at an even more convenient moment.
But the good news is that, whatever post hoc rationalizations executives might use, DEI and its cultural assumptions suddenly have run into serious resistance. We may be entering a crucial period in which people feel confident enough to express their true beliefs about DEI, which is antithetical to excellence, and stop pretending that they believe in the cultish ideology of “systemic racism” and race-based guilt.
DEI remains deeply embedded in public institutions, of course, but private institutions and corporations have more flexibility and can dispatch with such programs with the stroke of a pen. Zuckerberg has revealed what this might look like at one of the largest companies. Conservatives can commend him for his decision, while remaining wary. “Trust but verify,” as Ronald Reagan used to say, is a good policy all around.
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Christopher Rufo
Luigi Mangione and Left-Wing Nihilism
The assassination of the UnitedHealthcare CEO represents a dark turn in our politics.
The following transcript of the episode has been lightly edited for clarity:
The most significant story in this week’s news cycle was, without a doubt, the spectacular assassination of the UnitedHealthcare CEO Brian Thompson and the subsequent capture of his alleged assassin: a young, handsome, well-educated person named Luigi Mangione, who authorities say was in possession of a weapon and a manifesto outlining a possible motive for the crime. The assassination itself, which unfolded last week, was engineered for maximum spectacle, and in fact, it was captured on a CCTV camera, and these images rocketed across the country and across the world. This was a spectacular assassination because the target was the CEO of a major corporation. The execution was brazen. The assassin, who wore a mask and a hood, patiently approached the CEO as he was exiting a hotel on the streets of Manhattan—and then, at close range, with cold calculation, pulled the trigger multiple times until he was dead. On the scene, police found shells of the bullets etched with phrases like “deny, defend, depose,” indicating a deliberate preparation—this was a cold-blooded killing—as well as an ideological motivation. There was resentment, anger, and hatred because of UnitedHealthcare and, supposedly, because of its policies.
This week, there was another layer added to this story that made it even more of a media-feeding frenzy. The suspect and alleged assassin was revealed as a young man named Luigi Mangione, who had all the outward trappings of success. This was an individual who comes from a very wealthy family in the Baltimore area. He’s handsome by appearance, physically fit, he appears to be highly intelligent from the trail of social media posts that he left, and he had two degrees, which he earned in quick succession from the University of Pennsylvania—part of the Ivy League. You had these two seemingly incongruous images or stories suddenly collapsing into one another, and it led to this great question: Why? Why would someone who in theory has everything in life—looking ahead in his life everything is looking up—and yet he succumbed to this very dark assassination? He orchestrated it carefully, he attempted to escape, and then he was caught in a very marginal position, huddled in a McDonald’s in the middle of nowhere, Pennsylvania.
It’s important to take this seriously at two levels. The first level, of course, is trying to trace the ideological progression of Luigi Mangione from the details that we’ve discovered in the media to try to understand both his stated rationale, but then also, perhaps, the underlying psychological motivation behind this crime. Secondarily, it’s important to see this crime, which has set off a media feeding frenzy—you have look-alike contests, you have people idealizing and even idolizing this individual, you have even popular politicians such as Alexandria Ocasio-Cortez, Bernie Sanders, and Elizabeth Warren trying to harvest some of this energy that has been unleashed by this revenge killing into their political program, their left-wing economic program—while, of course, carefully creating some deniability, some distance, between themselves and the actual crime of murder.
First, let’s look at the question of motive. Motive is a key element in any criminal investigation, but in a political crime, which this by all accounts appears to be, it’s even more important. Mangione was like many of us who have an elite education, who grew up at least part of our lives on the Internet—we leave a trail of posts, of engagement, of comments, of interactions as part of our digital life, and he was no exception. He left a trail of clues, a trail of statements, a trail of bits of information on the social media platform X, on the publication platform Substack, and on the reader-sharing application Goodreads. Is this a total revelation of all of his thoughts, feelings, motivations, and problems? No. But it does give us some information to start piecing together.
What strikes me is that his ideological development—you can look at it over the last years by tracing his readings, his statements, his interests—and a few years ago—and the left-wing press has really focused on this as the source of his ideological transgressions or resentments—it started with what I could think of as elite centrist ideologies. He was sharing content from Yuval Noah Harari, who is the World Economic Forum guru who thinks that human beings are rats that have to be guided through the maze of the modern world, and that we can someday overcome our own nature. He was sharing content from the social psychologist Jonathan Haidt, who has captured in a substantive way some of the professional class anxieties about technology, youth behavior, and with other colleagues around natalism and birth rates, which were also a focus of Mangione’s a couple of years ago. Then third, you have him sharing content and discussing content from the Stanford scientist and health guru Andrew Huberman. I think of him as the cold tank protocol—all of these small lifestyle adjustments and healthcare protocols and supplement routines that, in theory, take the human being to another level of performance. Again, reducing human nature to its biological nature—you can make incremental improvements, you could take these supplements, you could sit in an ice bath for an hour, and you’ll be 12% more effective. These are banal elite ideologies. That’s not to say that there’s no truth to all of them. There are certainly some insights that are worth garnering. But what all these have in common is a popularity and a safety in elite circles. You can follow Harari, you can follow Haidt, you can follow Huberman—you’re signaling, perhaps, some dissidence from the establishment, the left-liberal establishment—but you’re well within the confines of elite ideologies that are reducible, and this is important, to a scientific and quantifiable base. This is almost a McKinsey-style ideology, which ties in very much to the world of elite Ivy Leagues.
But beginning perhaps two years ago, certainly a year ago, and accelerating in recent months, you saw a change in his consumption, a change in his discussion. He moved from banal elite ideologies to what I think of as banal radical ideologies. He wrote a review of the Unabomber’s manifesto that was quite positive. I think he gave it four stars on Goodreads, and he felt sympathy with some of the more radical ideas—some of the rationalizations for violence that were in Ted Kaczynski’s manifesto. He also bought into a left-wing corporate greed narrative. This is a standard narrative over the past 100 years in American life that is mobilized on the left, especially in times of economic uncertainty, that has the populist component. It explains misery, misfortune, and ill health because of corporate greed, corporate corruption, and corporate malfeasance. It provides a great target upon which to project one’s own miseries.
He was also talking about new age, radical ideologies in the form of psychedelics. If you’ve been around tech centrists in Silicon Valley, New York, or Seattle, there’s a subculture that has adopted psychedelics, not a countercultural phenomenon like it might have been in the late 1960s, but as a way to unlock creativity, insight, productivity—the Steve Jobs typification of psychedelics that are not only deemed acceptable in these professional environments but deemed a substitute for a grounded religious life. You can go to a shaman in South America, slurp a cup of Ayahuasca, and unlock your brain, which can then be used to demystify the world. You can find your authentic self, and then you can exit the trappings or the drudgeries of the modern capitalist society.
You’re watching this arc of transformation, and simultaneously, some of the personal tidbits start to stack up. This is an individual who went through what appears to be a very painful back surgery. There were published reports saying that he may have lost his job at a tech firm where he was working as an engineer. And then he was living, at least for a time, in a commune environment in Hawaii—the kind of new age, professional class, affluent communities. These are features of some places around the world. You have them in some boroughs of New York, you have them in places like Berkeley, California, and places like some of the more secluded places in Hawaii. There is the potential, although it’s not totally confirmed, that this narrative of personal struggle, personal pain, personal unhappiness because of his medical condition—in the context of someone who was very healthy, very strong, very physically fit, he was an athlete, at least high school—could have led him to snap. We have the personal progression layered onto the ideological progression, but whatever combination of these happened, what’s certain is that he did snap—because someone who is well can see the folly in murdering someone on the streets in cold blood. Someone who is unwell can rationalize that action, which is exactly what he did.
But we have another, more important layer that we can peel back in two places. When the police caught him in Altoona, Pennsylvania, he had an alleged manifesto—a few hundred words—and a spiral-bound notebook with specific notes that are alleged to be part of the planning of this crime. This is where it becomes very interesting, because the more specific that we get about the actual crime, the more it dovetails and mimics the narrative structure of radical left-wing ideologies, and, as I’ll argue, radical left-wing nihilism.
At the beginning of the supposedly handwritten manifesto, he says some boilerplate leftist lines—that we have the most expensive healthcare in the world and yet the 42nd longest life expectancy. In other words, we’re not getting the value that we’re putting into it. And the critical question is then: Why? And he has an answer. He denounces “the corruption and greed in the industry. He denounces their quest for “profit” and in the other notebook, he said he wanted to murder the CEO of the largest health insurance company at the annual, parasitic, bean-counter convention. We can break down each of those words. “Parasitic” is a left-wing trope: capitalist parasites extracting the labor of the working class—or in this case, insurance company parasites extracting from the pain of struggling Americans. Then he calls it a bean-counter convention. The CEO was trained as an accountant. The insult here is that you can’t put a price on health, on human beings, on goodness—but that’s exactly what these capitalist parasites do, and therefore, they deserve to be eliminated because they don’t have an appreciation for life. They merely monetize it and convert it into death.
What’s interesting about this manifesto is two things. One is that for a very smart person, he’s reduced it to very simplistic, left-wing narratives, and it was only a few hundred words. He didn’t even actually think through why he was committing the crime in detail. In fact, he says at one point, “I do not pretend to be the most qualified person to lay out the full argument about the corruption of America’s healthcare system”—and yet he felt he was educated enough to plot and execute a plan to murder this company’s CEO.
Beneath this admittedly surface-level, left-wing rhetoric, what is really happening here? It’s something that I have witnessed over the last few years and documented in various capacities, but it really comes into sharp focus here. It’s a form of left-wing nihilism.
Typically, the left likes to present itself as left-wing progressivism. “We’re going to make the world better. We’re going to provide more healthcare. We’re going to get a public option. We’re going to have the Affordable Care Act. We’re going to have a single-payer system that will provide care and value each human being.” That’s the narrative in a traditional left-wing progressivism. But once that wears off—certainly the failure of Obamacare contributes to this, certainly the failures of the Sanders-Warren wing of the party have contributed to this—as those narratives have been sloughed off and abandoned as impractical (more accurately, as counterproductive), you see a new form of left-wing nihilism, which is the other side of the coin of left-wing progressivism. “If we can’t build a healthcare system, let’s destroy the existing healthcare system”—and perhaps out of this catastrophic destruction, something better will emerge.
The reason for this is quite simple if you look at it from the outside honestly. Building a society and building a national healthcare system for 340 million people is hard. Assassinating an unsuspecting individual on the streets of Manhattan is relatively easy. So the energy gets directed into that direction because the energy seeks opportunity, and then whatever psychopathology that is living inside these individuals—and certainly, Luigi Mangione had some psychopathology living inside of him—can then use those narratives as an intellectual rationalization. He’s a smart person. He was seeking some rationale for what is likely a complex mix of ideological and personal reasons why he wanted to commit this crime.
What’s the big problem with this is obviously the murder. You should not murder people for no reason on the streets of Manhattan. This is obvious, although not as obvious as it should be. Some people are really struggling with that. But the second problem, and the deeper problem, is that it reveals the extent to which madness and nihilism have been baked into our culture. Someone who is an Ivy League graduate, someone who has a strong family network, someone who has wealth and health and opportunity ahead of him decides to go down this dark path. That’s why there’s a fascination about this case. If it was an unknown, anonymous vagrant who stabbed someone in the street, it’s a blip. But we’ve raised the stakes, because what this shows—and for those of us in the media who share the same kind of educational background as this individual, as both of these individuals—it creates this window that America’s elite is simultaneously failing to restrain the psychopathologies of too many young people, and that the elite ideologies—both the elite ideologies that are more conventional and the elite ideologies that are even more radical—offer no path of constructive action. In fact, they are preying on people who, for their own reasons, are feeling a sense of rage, a sense of destructiveness, a sense of passion. It gives them the keys and the language to act on that in highly symbolic ways, but nonetheless extremely destructive ways.
There’s a cynical element to this as well because those political actors on the left, while saying, “Oh, I condemn violence. Violence is bad. Murder is not okay”—that perfunctory caveat—they’re saying, “Well, maybe he had a point. Maybe the insurance executive had it coming. Maybe our healthcare system is broken.” What they’re doing is they’re harvesting psychopathology. They’re harvesting seemingly random acts of violence, and they’re using them as ammunition for their own political campaigns. They’re using the spectacle, this bloodthirsty spectacle, committed by a handsome, well-educated, intelligent young man, in order to advance progressivism on the back of nihilism.
Secondly, beyond the individual dynamics, what does this case represent as a whole? It represents a unique historical transition in our time from historical idealistic leftism to a historical nihilistic leftism. What I mean by that is really important. We’ve seen, especially this past few months, what I think of as the exhaustion of the BLM mass movement. BLM as a particular mass movement is finished. We saw that with the Daniel Penny verdict in New York this week. But what happens after the splintering, the self-devouring, and the self-destruction of left-wing mass movements is that they splinter into a multiplicity of fringe movements, and fringe movements even at the level of one individual…
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