Connect with us
[bsa_pro_ad_space id=12]

Bruce Dowbiggin

The Equity Paradox: Why Don’t Women Support Women’s Sports?

Published

8 minute read

It’s fair to say that the last person in Canada you’d want to pick a public beef with is Christine Sinclair, the captain of Canada’s Olympic gold medal winners in soccer from the Tokyo 2022 Olympics. You. Are. Going. To. Lose. Sinclair embodies everything virtuous about playing for your sport and your country.

But Canada Soccer has still decided to pick a fight with Sinclair and the national women’s soccer team over cuts to the budgets of the national soccer teams and an alleged failure to keep up payments. At the real heart of the issue is pay equity with the men’s team which had  just returned to the World Cup for the first time since 1986. (The men’s 2022 edition of the World Cup generated $440 million to participating teams.)

Last week the Canadian National Women’s Soccer team threatened to strike before the upcoming “She Believes” tournament. Sinclair said it broke her heart to take the action. Then Canada Soccer fired back, saying it would sue the players if the Canadian Professional Soccer Association broke its contract to play in the upcoming tournament.

So Sinclair and her teammates backed off the strike threat— but not off the moral high ground in the media. “We are being forced back to work for the short term,” said Sinclair. “This is not over. We will continue to fight for everything we deserve and we will win. The She Believes is being played in protest.”

What is baffling in this bun fight is that both sides seem agreed on the issue of equal pay for the woman players. ”Pay equity for our Women’s National Team is at the core of our ongoing player negotiations. Canada Soccer will not agree to any deal without it,” the statement said.

Fine. They can do whatever they want with the money generated by World Cups and other tournaments played by men and women. If they want that split 50/50, so be it. And they agree that the women’s team is a national treasure.

But about equal pay for work of equal value… we have yet to see Canada’s women’s soccer generate anything like what the men generate from World Cups etc. Not even close. Attempts to establish a pro league for women are dormant. So the money to balance that equation has to come from somewhere else. The men aren’t giving up what they earn. Government? Cui compromitto? Cui bono?

As we wrote in July of 2019, “So where is the money supposed to come from to equal Megan Rapinoe’s pay with Lionel Messi or Paul Pogba? Clearly, women’s soccer does not generate the money men’s soccer does. In calling their treatment unfair, the women players seemed to be implying that public money should be shifted to benefit them.”

When this argument on “eating what you kill” was made in negotiations for the American soccer teams, the women sued for discrimination. (After an early decision in their favour, the suit was dismissed on appeal). They asked, “Aren’t women paid the same at Wimbledon?”— and they only play three sets to the mens’ five? Executives quickly capitulated to the howler monkeys on social media.

But that still doesn’t placate women athletes who insist they are victims of discrimination. As we wrote, “The problem Megan Rapinoe and her colleagues have— one that they share with women in many, but not all sports— is that they can’t even make the sale to their fellow women. Statistically women are 51 percent of the population. Yet, outside a few sports like figure skating or during Olympiads, their fellow women take a pass on buying tickets or cable TV subscriptions to watch them.”

Not much has changed in this regard since 2019. There are huge new piles of money coming into sports from digital rights and gambling, and men still generate the lion’s share. How nowhere is women’s sport? They’ve legalized gambling on women’s sports— and no one still goes near them.

Salty comedian Bill Burr admires the skills and dedication of women athletes but says there’s only one culprit in this wonky economics. “Look at the WNBA: they have been playing in front of 300 to 400 people a night for a quarter of a century. Not to mention, it’s a male-subsidized league. We gave you a league, and none of you showed up. 

“Where are all the feminists? That place should be packed with feminists — faces painted, wearing jerseys, going f—ing nuts like the guys do! None of you went to the f—ing games. You failed them. Not me. Not men — women failed the WNBA. Ladies, name your top five WNBA players of all time. Name five WNBA teams. Name the WNBA team in your city. You can’t do it!”

“You’re playing in a 20,000-seat arena — 1,500 people show up. That’s not a good night!”

Look, if people want the emotional feminist argument, fill your boots. In the land of good will and virtuous notions Christine Sinclair should get the entertainment money generated by women. But she’s not.

That money, as Burr points out, is going to entertainment vehicles like The Kardashians and RuPaul. Advertisers follow the audience and, despite equal pay settlements across sport, the money is not going to women’s sports. And when we hear political radicals assail men’s sports for drowning out women’s sports, we say, physician heal thyself. The cure lies in your hands, not men’s.

Sign up today for Not The Public Broadcaster newsletters. Hot takes/ cool slants on sports and current affairs. Have the latest columns delivered to your mail box. Tell your friends to join, too. Always provocative, always independent.  https://share.hsforms.com/16edbhhC3TTKg6jAaRyP7rActsj5

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. Inexact Science: The Six Most Compelling Draft Years In NHL History, his new book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via http://brucedowbigginbooks.ca/book-personalaccount.aspx

BRUCE DOWBIGGIN Award-winning Author and Broadcaster Bruce Dowbiggin's career is unmatched in Canada for its diversity and breadth of experience . He is currently the editor and publisher of Not The Public Broadcaster website and is also a contributor to SiriusXM Canada Talks. His new book Cap In Hand was released in the fall of 2018. Bruce's career has included successful stints in television, radio and print. A two-time winner of the Gemini Award as Canada's top television sports broadcaster for his work with CBC-TV, Mr. Dowbiggin is also the best-selling author of "Money Players" (finalist for the 2004 National Business Book Award) and two new books-- Ice Storm: The Rise and Fall of the Greatest Vancouver Canucks Team Ever for Greystone Press and Grant Fuhr: Portrait of a Champion for Random House. His ground-breaking investigations into the life and times of Alan Eagleson led to his selection as the winner of the Gemini for Canada's top sportscaster in 1993 and again in 1996. This work earned him the reputation as one of Canada's top investigative journalists in any field. He was a featured columnist for the Calgary Herald (1998-2009) and the Globe & Mail (2009-2013) where his incisive style and wit on sports media and business won him many readers.

Follow Author

Bruce Dowbiggin

Hero Or Villain: How Chrystia Freeland Wears Both Masks

Published on

“How did you go bankrupt?” Bill asked. “Two ways,” Mike said. “Gradually and then suddenly.”

This Ernest Hemingway gem from The Sun Also Rises has gotten a workout in this time of progressive economic policy. But it’s worth repeating in the case of Justin Trudeau’s Canada where the F word is fiscal. The “gradually” part of Liberal fiscal policy has now passed. Leaving the “suddenly” of $60 B deficits with no plan for recovery

You’d think that missing your deficit estimate by $40B might have cost the finance minister Chrystia Freeland her job. But no! In Trudeaupia it was the failure of Freeland to embrace even more wack-a-doodle spending plans by the prime minister and his brain trust of former groomsmen and climate acolytes. Yes, the cratering of finances is the ideal time to award a GST holiday and $250 cheques to much of the nation. It has been noticed.

You know how Canadians are always bitter that America pays no attention to Canada? (Doug Ford appeared Tuesday on @CNN which identified him as Premier of “Ontaria”.) Well, the Collapse By The Canal in Ottawa has brought much attention to the nation. Specifically, president-elect Donald Trump, the Shecky Green of presidents, has noticed the chaos. ““The Great State of Canada is stunned as the Finance Minister resigns, or was fired, from her position by Governor Justin Trudeau,” Trump wrote, using his barb that Trudeau is not a PM but a lowly governor.

Adding for good measure, that Freeland’s “behavior was totally toxic, and not at all conducive to making deals which are good for the very unhappy citizens of Canada… She will not be missed!!!” Three exclamation points if you get that far.

Certainly no-one with a memory longer than two weeks will miss the deputy PM who gleefully wiped out the personal finances and freedoms of the Freedom Convoy truckers. Or the cabinet minister who promoted a standing O in the Commons for a former Nazi soldier. Or the senior government official who demanded legal restrictions against voters shouting at her in public.

Or the feminist who stood aside while her boss Trudeau expelled an indigenous female finance minister for allowing the RCMP to investigate PMJT’s nefarious activities on behalf of his donors. Or who… never mind. Just look up Blackface.

No, the current version of Freeland is the plucky woman who was fired on a Zoom call by a man. A woman of integrity who then sent off a stinging letter of resignation in which she revealed she was being pushed aside for a Trudeau buddy Mark Carney. A fiscal warrior who resisted going $60B in the red (she was cool at $40B, however). And, BTW, could she please deliver the government’s financial statement before she’s fired?

See how it works? She’s now a victim. “She didn’t just quit. She said ‘f**k you’ to Trudeau on the way out.” This is another case of somethingvblogger Melissa Chen calls Schrödinger’s Feminist, defined as a woman who is simultaneously a victim and empowered. Until something happens and she collapses into one of either states, whichever is politically expedient for her circumstance.

Chen expands on the notion. “A major component of the angst that characterizes much of the modern dynamics between men and women today comes down to the fact that women have demanded equal rights but also wish for preferred treatment.” A week’s viewing of The View will serve to illustrate this concept.

One of The View’s textbook cases of Schrödinger’s Feminist was Kamala Harris. The treatment of the defeated Democratic Party presidential candidate was guard-railed between her brave quest to become America’s first menstruating president and, on the other side, her victim status as a woman, the unfair way she was treated. It was enough to make Joy Behar’s head spin.

Forget that everyone in the mainstream media from pollsters to networks to Hollywood stars was all-in on Kamala as a “joyful “warrior. Even though they knew she was losing they cooked the polls the whole way for her. She was a victim, the kind Hillary Clinton meant when she said all women should be believed if they’re trying to destroy Justice Kavanaugh. Or, like serial fabulist E. Jean Carroll, waiting 30 years to bankrupt Trump and disqualify him from the presidential race, with a Law & Order script. How could a woman ever invent a story about getting trapped in a change room at Bergdorf Goodman with Trump?

Oh, Kamala  played the brave front as she blundered to her record defeat. (Still called “a perfect campaign” by her apologists.) But underpinning it all was her status as a woman, a woman for whom her followers on The View demanded a double standard. In the end, only the Schrödinger feminists in the Dems coalition stayed loyal to Harris, (Kamala Harris Did A Good Job!) explaining away her failure to tell the world that Joe Biden was koo-koo for Coco Puffs as her innate decency.

And so Freeland, too, is being gifted with Schrödinger’s Feminism. Having Justin Trudeau, the Trust Fund twit, as your antagonist sure helps. So does the Woke media corps now in Ottawa painting sympathetic portraits of your sacrifice. Your dubious resumé since donning Liberal colours is forgotten. You will receive the get out of jail free card .

Hell, even the leader of the opposition will give you a tongue bath. “Instead of taking responsibility, the prime minister told her that she should take all the blame,” Pierre Poilievre said. “The good old boys in the back room would protect themselves and make the then-finance minister take all the blame.” Trudeau, who rejects bankers in favour of poets, will take the fall.

Which summons up this nugget from F. Scott Fitzgerald. “Life is a comedy for those who think and a tragedy for those who feel. Show me a hero and I will write you a tragedy.”

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

Continue Reading

Bruce Dowbiggin

MLB’s Exploding Chequebook: Parity Is Now For Suckers

Published on

MLB has seen parity and proclaimed, “We don’t give a damn!” Okay, they didn’t say that. In fact they insist the opposite is true. They’re all about competition and smaller markets getting a shot at a title. But as the 2024 offseason spending shows, believe none of what you hear and half of what you see in MLB.

Here’s the skinny: Juan Soto‘s contract with the NY Mets — 15 years and guaranteeing $765 million, not a penny of which is deferred. Max Fried signed an eight-year, $218 million deal with the New York Yankees. Later, Nathan Eovaldi secured a three-year, $75 million contract to return to the Texas Rangers. Blake Snell (five years, $182 million with the Los Angeles Dodgers) and Matthew Boyd (two years, $29 million with the Chicago Cubs) added to the splurge.

There’s one more thing that stands out. MLB has no trouble with the financial big boys in New York, Los Angles, Texas, Toronto, Atlanta and Chicago shelling out money no small market dare pay. In the MLB cheap seats, Tampa, Pittsburgh  and Miami can’t send out quality players fast enough. But MLB is cool with that, too, as those paupers get a healthy slice of TV money.

So yes, they’re all about talking parity with their luxury tax system. But to keep the TV, digital, betting and marketing lucre flowing they have to have large media markets swinging the heaviest bats come postseason. The question is, do MLB fans care the way they used to about parity? It says here they don’t. More want to seed best-on-best more often. Which is brutal but refreshing.

Their sister leagues, married to draconian salary cap systems, are still pushing parity, even as they expand beyond recognition. In our 2004 book Money Players, legendary Boston Bruins coach/ GM Harry Sinden noted, “The problem with teams in the league, is that there were (then) 20 teams who all think they are going to  win the Stanley Cup and they all are going to share it. But only one team is going to win it. The rest are chasing a rainbow.”

And that was before the expansion Vegas Golden Knights won a Cup within five years while the third-year Seattle Kraken made a run in those same 2023 playoffs. There are currently 32 teams in the league, each chasing Sinden’s rainbow of a Stanley Cup. That means 31 cranky fan bases every year. And 31 management teams trying to avoid getting fired.

Maybe we’ve reached peak franchise level? Uh, no. Not so long as salary-capped leagues can use the dream of parity to sell more franchises. As we wrote in October of 2023, “If you believe the innuendo coming from commissioner Gary Bettman there is a steady appetite for getting a piece of the NHL operation. “The best answer I can give you is that we have continuous expressions of interest from places like Houston, Atlanta, Quebec City, Salt Lake City, but expansion isn’t on the agenda.” In the next breath Bettman was predicting that any new teams will cost “A lot, a lot.”

Deputy commissioner Bill Daly echoed Bettman’s caution about a sudden expansion but added, ”Having said that, particularly with the success of the Vegas and Seattle expansions, there are more people who want to own professional hockey teams.” Translation: If the NHL can get a billion for a new team, the heck with competitive excellence, the clock might start ticking sooner. After all, small-market Ottawa just went for $950.”

It’s not just the expansion-obsessed NHL talking more teams. MLB is looking to add franchises. Abandoned Montreal is once more getting palpitations over rumours that the league wants to return to the city that lost its Expos in 2005. Recent reports indicate that while MLB might prefer Salt Lake City and Nashville it also feels it must right the wrong left when the Expos moved to Washington DC 19 years ago.

The city needs a new ballpark to replace disastrous Olympic Stadium. They’ll also need more than Tom Brady to fund the franchise fee and operating costs. And Quebec corporate support— always transitory in the Expos years— will need to be strong. But two more MLB franchises within five years is a lock.

While the NBA is mum on going past 30 teams it has not shut the door on expansion after seeing the NHL cashing in. Neither has the cash-generating monster known as the NFL where teams currently sell for over six billion US. The NFL is eyeing Europe for its next moves.

The question that has to be asked in this is, WTF, quality of competition? The more teams in a league the lower the chances of even getting to a semifinal series let alone a championship. Fans in cities starved for a championship— the NFL’s Detroit Lions or Cleveland Browns are entering their seventh decade without a title or the Toronto Maple Leafs title-less since 1967— know how corrosive it can be.

Getting to 34, 36, maybe 40 teams makes for a short-term score for owners, but it could leave leagues with an entire strata of loser teams that no one—least of all networks, carriers and advertisers—wants to see. Generations of fans will be like Canuck supporters, going their entire lives without a championship.

In addition, as we’ve argued in our 2018 book Cap In Hand: How Salary Caps Are Killing Pro Sports and How The Free Market Can Save Them, watering down the product with a lot of teams no one wants to watch nationally or globally seems counter productive. The move away from quality toward quantity serves only the gambling industry. But since when has Gary Bettman Truly cared about quality of the product? So long as he gets to say, “We have a trade to announce” at the Draft, he’s a happy guy.

When we published Cap In Hand we proposed a system like soccer with ranked divisions using promotion and relegation to ensure competition, not parity. Most of the interviewers we spoke to were skeptical of the idea. But as MLB steams closer to economic Darwinism our proposal is looking more credible every day. Play at the level you can afford. Or just watch Ted Lasso. Your choice.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, he’s a regular contributor to Sirius XM Canada Talks Ch. 167. His new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

Continue Reading

Trending

X