Alberta
Intentional Living, Everyday Activism and Tea – Sarjesa Inc.

Activism is all around us. As witnessed by the entire world this past summer, even the smallest of intentional actions can have ripple effects that reach far beyond individual communities.
A young entrepreneur from Calgary, Alberta is using tea to effect positive change in the city and beyond. Alexandra Daignault is the founder and owner of Sarjesa Inc., a socially focused tea company dedicated to supporting violence prevention programming and aiding marginalized women in Canada. Guided by an unwavering commitment to equality and Indigenous recognition, Sarjesa is a manifestation of Daignault’s own core values, as well as her lived experience as a woman of Indo-Caribbean descent.
Sarjesa was founded in December 2017, during Alexandra’s 3rd year at Mount Royal University, while she pursued a degree in English with a double minor in Indigenous Studies and Innovation & Entrepreneurship. The name Sarjesa is Alexandra’s own invention, inspired, in part, by her post-colonial theory books and conversations with her grandmother.
“Sarjesa is about bringing activism into everyday experience,” says Alexandra, “Doing things on purpose. If we want to make long standing change, we need to be intentional.”
The Sarjesa website and email signature feature a land acknowledgement adapted from Dr. Renae Watchman, an individual whose activism Alexandra cites as inspiration for her own work.
We are a Non-Indigenous brand and company. We blend our tea on Treaty 7 territory, located on the homelands of the Niitsitapi (the Siksika, Piikani, Kainai), the Îyârhe Nakoda, and Tsuut’ina Nations, as well as Métis Nation Region 3. As an organization, run by an Indo Caribbean Settler woman, we acknowledge the treaty relations that have not been honoured and work daily to restore good relations. We try to respect all people and the planet through the creation of highly intentional products.
– Land Acknowledgment featured on Sarjesa website & email signature
From ingredient sourcing, to hiring practices, to charitable donations, every aspect of Sarjesa has been carefully articulated to have an intentional, positive social impact. To exist in harmony with the land and the communities upon it, all teas are composed of both locally sourced and certified fair trade ingredients. Each box features information on Canadian Missing and Murdered Indigenous Women, and 20% of profits from each box of Sarjesa tea sold are donated to the Awo Taan Healing Lodge Society, an Indigenous-led women’s shelter based out of Calgary.
According to Alexandra, her decision to establish a charitable partnership with Awo Taan Healing Lodge Society was inspired by her admiration of their practices, their ability to create a healing space for women and children in need, and the vast knowledge and expertise of their team.
As a young entrepreneur immersed in the fast-paced culture of the start-up industry, Alexandra remains committed to serving the community and focusing on what matters most. “There’s no rush to make it a huge tea corporation,” she says, “It’s important we continue to learn, grow organically, and do the work in a good way.” Beyond the scope of Sarjesa tea, Alexandra encourages everyone to live an intentional life. Whether it is the food you eat, the products you buy, the way you interact with the environment … there are countless small ways to effect positive change. “Be gentle with yourself,” she says, “Recognize that while maybe you can’t make all the good decisions you want all at once, you can be very intentional about the decisions you do make, and why.”
For more information on Sarjesa Tea, visit https://sarjesa.com.
For more stories, visit Todayville Calgary.
Alberta
Made in Alberta! Province makes it easier to support local products with Buy Local program

Show your Alberta side. Buy Local. |
When the going gets tough, Albertans stick together. That’s why Alberta’s government is launching a new campaign to benefit hard-working Albertans.
Global uncertainty is threatening the livelihoods of hard-working Alberta farmers, ranchers, processors and their families. The ‘Buy Local’ campaign, recently launched by Alberta’s government, encourages consumers to eat, drink and buy local to show our unified support for the province’s agriculture and food industry.
The government’s ‘Buy Local’ campaign encourages consumers to buy products from Alberta’s hard-working farmers, ranchers and food processors that produce safe, nutritious food for Albertans, Canadians and the world.
“It’s time to let these hard-working Albertans know we have their back. Now, more than ever, we need to shop local and buy made-in-Alberta products. The next time you are grocery shopping or go out for dinner or a drink with your friends or family, support local to demonstrate your Alberta pride. We are pleased tariffs don’t impact the ag industry right now and will keep advocating for our ag industry.”
Alberta’s government supports consumer choice. We are providing tools to help folks easily identify Alberta- and Canadian-made foods and products. Choosing local products keeps Albertans’ hard-earned dollars in our province. Whether it is farm-fresh vegetables, potatoes, honey, craft beer, frozen food or our world-renowned beef, Alberta has an abundance of fresh foods produced right on our doorstep.
Quick facts
- This summer, Albertans can support local at more than 150 farmers’ markets across the province and meet the folks who make, bake and grow our food.
- In March 2023, the Alberta government launched the ‘Made in Alberta’ voluntary food and beverage labelling program to support local agriculture and food sectors.
- Through direct connections with processors, the program has created the momentum to continue expanding consumer awareness about the ‘Made in Alberta’ label to help shoppers quickly identify foods and beverages produced in our province.
- Made in Alberta product catalogue website
Related information
Alberta
Province to expand services provided by Alberta Sheriffs: New policing option for municipalities

Expanding municipal police service options |
Proposed amendments would help ensure Alberta’s evolving public safety needs are met while also giving municipalities more options for local policing.
As first announced with the introduction of the Public Safety Statutes Amendment Act, 2024, Alberta’s government is considering creating a new independent agency police service to assume the police-like duties currently performed by Alberta Sheriffs. If passed, Bill 49 would lay additional groundwork for the new police service.
Proposed amendments to the Police Act recognize the unique challenges faced by different communities and seek to empower local governments to adopt strategies that effectively respond to their specific safety concerns, enhancing overall public safety across the province.
If passed, Bill 49 would specify that the new agency would be a Crown corporation with an independent board of directors to oversee its day-to-day operations. The new agency would be operationally independent from the government, consistent with all police services in Alberta. Unlike the Alberta Sheriffs, officers in the new police service would be directly employed by the police service rather than by the government.
“With this bill, we are taking the necessary steps to address the unique public safety concerns in communities across Alberta. As we work towards creating an independent agency police service, we are providing an essential component of Alberta’s police framework for years to come. Our aim is for the new agency is to ensure that Albertans are safe in their communities and receive the best possible service when they need it most.”
Additional amendments would allow municipalities to select the new agency as their local police service once it becomes fully operational and the necessary standards, capacity and frameworks are in place. Alberta’s government is committed to ensuring the new agency works collaboratively with all police services to meet the province’s evolving public safety needs and improve law enforcement response times, particularly in rural communities. While the RCMP would remain the official provincial police service, municipalities would have a new option for their local policing needs.
Once established, the agency would strengthen Alberta’s existing policing model and complement the province’s current police services, which include the RCMP, Indigenous police services and municipal police. It would help fill gaps and ensure law enforcement resources are deployed efficiently across the province.
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