Connect with us
[bsa_pro_ad_space id=12]

Bruce Dowbiggin

How The NFL Grinch Bought Xmas: Drowning In A Sea of Football

Published

7 minute read

After rummaging about for two months to no great effect the NHL has now embarked in its traditional Xmas break. Under the NHL’s collective agreement, no one plays any games from Dec. 24-27. This comes after a roster freeze that forbids trading a player during said holiday season. The annual World Junior champions, too, doesn’t crank it up till Boxing Day.

It’s a throwback to a more tranquil time when most of the Western world went home to eat too much and fall asleep on the sofa for three days. Then go shopping. So props to Gary Bettman’s NHL for keeping to their family stance. In such frenetic times there’s something to be said for pausing to sniff the frozen roses.

But catching your breath in the sports world is now an anachronism, driven by the massive dollars paid by networks and digital providers to sports leagues. In a time when the NFL rakes in $105 B ($2.1 billion a year) from its broadcast partners while the 32 teams collect a tidy $300 million each it’s no wonder the equity in NFL franchises has soared of  late.

And that means using every minute of the calendar to schedule games— especially on days like Christmas when hundreds of millions are sitting at home after opening the prezzies, itching for something to watch besides It’s A Wonderful Life. So the Xmas break this year features two games on the day and another on Boxing Day. Followed by a full weekend of games on Saturday, Sunday and Monday.

In doing so it big foots the NCAA CFS’s new 12-team playoff and bowl-game format which also uses every day but Sunday this time of year. On the past Saturday FS games were given a head start before the NFL stole eyeballs with its own games an hour later. Tough luck college boys.  It’s unlikely to change as the CFS is eager to expand the playoffs in the future.

The NFL is not the first to exploit this previously virgin calendar break, of course. Th NBA broached the prohibition against Xmas Day in 1947, first placing a single high-profile game that day. Later it expanded to an all-day menu of games. Anything sacred about the family day went bye-bye as folks either went to the TV or the kitchen for the rest of the day.

The reason that pro sports is creating also many windows for their product is the sudden arrival of so many new outlets for games. Where legacy TV/ cable networks had exclusive dibs on buying rights for decades, cable cutting has now exploded the bidders. As GTM expert Rhys Dowbiggin told us in our July 29, 2024 column the model was UFC. Yup. UFC. “ESPN+ (Disney) has been working directly with the UFC for a number of year and packaging their events on the streamer. 

And let’s not ignore the monkey in the room: YouTube, which dominates all the streamers for eyeballs – YouTube (Google) has more live sports than any of the other streamers. Just for context, there is a massive amount of money in these deals: the recent NBA media rights deal is going to be 70B+ – split across a number of media partners. All the streamers took a similar GTM strategy – and they’ve led us back to 2001.”

Disgruntled consumers dumping cable/ satellite carriers sought other outlets for their spots viewing for NFL, NBA, NHL and NCAA. Leagues responded so we now have special placement games for YouTube, Amazon Prime, Apple, Disney and Google. And the Xmas season cornucopia of games. Watching whatever you wanted. The strategy was to compete on bidding for original content to bring in the subscribers.

Then a funny thing happened. It was now only some of what you wanted. The expansion of carriers pissed off viewers just as much as the arbitrary cable companies. the magic solution of cable cutting is now the tragic solution. Explains Dowbiggin, “The original product fit for streaming was the promise of all the content you could need was in a single place, on-demand. You only needed Netflix (in a sense) and you never had to wait or choose what to watch.  Once the market fragmented into multiple players, the fit evaporated. Half the problem that was solved by streaming was now gone: 

Watching whatever you wanted. It was now only some of what you wanted.  The streamers GTM strategy was to compete on original content to bring in the subscribers. But creating content and not consolidating content exasperated the issue.”

The latest strategy is to bundle services across outlets to give consumers easier packaging. Says Dowbiggin, “Will bundling partnerships change things? It can’t hurt. But unless it drastically shrinks the numbers of players at the top to 2-3, the problem of ‘watching whatever you want’ won’t be solved, because I’ll still need Disney for my Star Wars. 

All I know is, I’ve kept my library card for years, because I always saw this coming. And I don’t plan on getting rid of it anytime soon.”

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster. His new book Deal With It: The Trades That Stunned The NHL And Changed Hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org. You can see all his books at brucedowbigginbooks.ca.

BRUCE DOWBIGGIN Award-winning Author and Broadcaster Bruce Dowbiggin's career is unmatched in Canada for its diversity and breadth of experience . He is currently the editor and publisher of Not The Public Broadcaster website and is also a contributor to SiriusXM Canada Talks. His new book Cap In Hand was released in the fall of 2018. Bruce's career has included successful stints in television, radio and print. A two-time winner of the Gemini Award as Canada's top television sports broadcaster for his work with CBC-TV, Mr. Dowbiggin is also the best-selling author of "Money Players" (finalist for the 2004 National Business Book Award) and two new books-- Ice Storm: The Rise and Fall of the Greatest Vancouver Canucks Team Ever for Greystone Press and Grant Fuhr: Portrait of a Champion for Random House. His ground-breaking investigations into the life and times of Alan Eagleson led to his selection as the winner of the Gemini for Canada's top sportscaster in 1993 and again in 1996. This work earned him the reputation as one of Canada's top investigative journalists in any field. He was a featured columnist for the Calgary Herald (1998-2009) and the Globe & Mail (2009-2013) where his incisive style and wit on sports media and business won him many readers.

Follow Author

Bruce Dowbiggin

Are the Jays Signing Or Declining? Only Vladdy & Bo Know For Sure

Published on

We were watching the Los Angeles Dodgers home opener on Thursday. The defending World Series champs came from behind to beat Detroit 5-4. The big hit was a three-run homer from a player named Teoscar Hernandez off AL Cy Young winner Tarik Skubal

If that name sounds familiar, Teoscar was a Toronto Blue Jay from 2018-2022. He pounded 121 homers in the span as part of the Jays’ order. But when Toronto decided it needed bullpen help he was traded to Seattle in 2022 for pitchers Erik Swanson and Adam Macko. While Swanson has battled injuries and Macko is no-go, Hernandez keeps pounding the ball.

In his one year in Seattle he had strikeout problems but did hit 26 homers with 93 RBIs. In the winter of 2023-24 he signed as a free agent with the aforementioned Dodgers. Batting behind Shohei Ohtani he launched 33 homers and 99 RBIs. He won the All Star Home Run Derby. His key hit in Game 5 of the World Series propelled L.A. to the title. The stacked Dodgers liked him enough to give him a three-year, $66 million contract.

Why are we telling you this? Because the Blue Jays also started their 2025 season at home, matched against the Baltimore Orioles. And while there are reasons to believe the Jays will not replicate their 74-win disaster of 2024, there remain the old bugaboos of injuries and pitching. In the four games against the division rivals they need to beat, Jays’ pitching gave up 24 runs while scoring 18—nine of them in one game.

The splashy acquisition of 40 year old HOF pitcher Max Scherzer has already gone sideways as a bad thumb has put him on the IL. The new stopper, Jeff Hoffman, was rejected on medical grounds by two other teams before Toronto’s money made him healthy. The rest of the bullpen— a disaster in 2024— got off to a rocky start with Orioles hitters playing BP against them. They’ve already DFA’d one pitcher and called up two more from the minors. The re-made pen performed well in Game 4, but how it holds up in their next 158 games is a mystery.

On offence, while their rivals in Boston and New York added sexy pieces to their rosters the Jays were only able to acquire veteran switch-hitting Baltimore slugger Anthony Santander. More typical of their other signees is ex-Cleveland 2B infielder Andres Giminez who in 2023 had the lowest average exit velocity of all AL batters (84.8 mph), and led the AL in percentage of balls that were softly hit (21.7%). He does play a slick second base.

The winter story line for the Jays offence was what to do about Vladimir Guerrero Jr. and Bo Bichette, the erstwhile star-dust twins who were— along with Cavan Biggio— supposed to guarantee titles when they emerged in 2019. Biggio is gone, so the other two carry the credibility of the management team of Mark Shapiro and Ross Atkins. From the outside the Jays seem paralyzed to act.

While the Jays dithered, the price for players like Guerrero and Bichette soared. Using Juan Soto’s Mets $765 M deal as a yardstick Guerrero turned down a Jays offer of just under $600 M, saying he was done talking during the season. If Shapiro/ Atkins had anticipated the market Guerrero would have cost a lot less in 2023-24. If there is no progress by the trading deadline the Jays will be forced to get what they can in a trade.

Shortstop Bichette— a gifted player who battled injuries in 2024—is likewise up for a new deal. He has started strong in 2025 and would command a handsome return in a trade. He says the Jays are waiting to see what happens with Guerrero first.  Having sold the pair for years to their loyal fans, having to trade them will be a massive PR blow. And while Jays’ national audience can be an advantage, having a whole country pissed with you is devastating.

The rest of the secret sauce for a Toronto comeback revolves around one of their hitting prospects taking a step forward. Any/ all of Will Wagner, Alan Roden, Addison Barger or Leo Jimenez can have a job if they show their bats are for real. Otherwise Shapiro and Atkins will hope that Dalton Varsho, George Springer and Alejandro Kirk can find a little magic in their aging bats.

A failure to retain talent may prompt fans to recall that Rogers decided that Shapiro and Atkins, who dumped Teoscar, were worthy replacements for the previous GM who’d walked away. The man Schneider and Atkins were hired to improve upon— Canadian Alex Anthopoulos— has made the Atlanta Braves a dominant team. Since AA moved to Atlanta they’ve won 90, 97, 38 (Covid year), 88, 101, 104, 109, 89 games. They’ve won a World Series and two other playoff series. They won six straight NL East titles before injuries sank them last year.

The Braves have developed young everyday superstars like Ronald Acuńa Jr. who don’t get picked off second base. They have built a pitching staff largely from within, not splashy FA signings. They have swagger without cockiness. They are set for years to come.

The Blue Jays? Since AA left they’ve won 73, 67, 32 (Covid), 91, 92, 89, 74 games. They’ve won zero postseason games while missing the playoffs in four seasons. The players they traded are starring for other teams in the postseason. They are again employing an inexperienced company guy as manager.

While it’s true that the sun can’t shine on the same team every day, Jays fans believe it would be nice if the great orb would find their club as it did back in the 1992/93 World Series days. Instead of the reflected glory of past stars winning for other teams. Patience is thin. And time is ticking.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

Continue Reading

2025 Federal Election

Chinese Gangs Dominate Canada: Why Will Voters Give Liberals Another Term?

Published on

There’s an old joke that goes, the Japanese want to buy Vancouver but the Chinese aren’t selling. Glib, yes. But with enough truth— Chinese own an estimated 30 percent of Vancouver’s real estate market— to pack a punch; Especially in this truncated rush to anoint Mark Carney PM before anyone finds out exactly who’s his Mama.

The advertised narrative for this election is Donald Trump’s vote of no confidence in the modern Canadian state. A segment of Canadians— mostly Boomers— see this as intolerable foreign interference in the country’s sovereignty. So rather than look inward at why Canada’s closest partner is fed up with them the Liberal government has chosen a pep rally rathe than any uncomfortable questions.

Namely about Chinese interference in Canada’s politics, the distortion of real-estate prices in Canadian urban markets, the exploitation of banking and the thriving drug trade that underpins it all. And how it’s driving a wedge between generations in the nation. As we like to say, Canada’s contented elites have been sitting in first class for decades but only paying economy.

They’d like you to forget insinuations that Canada is a global money-laundering capital. Better to blame Trump for the “willful blindness” that has Americans and others losing trust in Canada to keep secrets and contribute its fair share tom protecting against the growth of China. (The same geopolitical concern that saw Trump kick the Chinese out of the Panama Canal Zone.)

Thanks to the diligent reporting of journalist Sam Cooper and others we know better. And it’s ugly. An estimated trillion dollars from Chinese organized crime has washed through Canada since the 1990s. They’ve used underground banks and illegal currency smuggling to circumvent the law. They’ve bribed and intimidated. And they’ve poisoned elections.

This penetration of the culture/ economy by well-organized Asian criminal gangs have been around since the 1990s, but under Trudeau they hit warp speed. By the time Trump inconveniently raised the issue of border security in January, Canada’s economy could fairly be characterized as a real-estate bubble with a drug-money-laundering chaser.  The Chinese Communist Party now operates “police stations” in many Canadian cities to supervise this activity and report to Beijing.

In his 2021 book Willful Blindness (and subsequent reporting) Cooper patiently records this evolution with brazen Asian gangs using casinos in BC and Ontario as money-laundering outlets to wash drug money and other criminal proceeds, turning stacks of dirty twenty-dollar bills into clean hundred-dollar bills or casino chips. (When Covid closed the casinos they used luxury mansions as private casinos.)

All financed by underground banks and loansharks. This process became known internationally as The “Vancouver Model” to help establish Chinese proxies overseas and extend the CPP ‘s reach. Hey, the real estate kingpin is named Kash-Ing. (Kaching!) It’s currently being used to buy farm properties in PEI, much to the anger of residents (who will still vote Liberal to protect their perks.)

While investigators and some authorities attempted to expose the schemes the perps were protected by compromised government officials, corrupt casino employees and the inability of courts to deliver justice. It’s why Canadians were so shocked that TD Bank was fined $3B in the U.S. for allowing money laundering. “Not us! No way! We’re Simon pure”.

Much of this money ended up in Canada’s feverish real-estate market, with vacant properties creating insane price spirals across the nation. It’s driven the inability of under 40s to buy homes— another major crisis the Liberals are trying to disguise under Mark Carney the compliant banker. Still more of the proceeds were used to build stronger drug-supply chains between Asia, Mexico and Canada— with heroin and fentanyl then distributed to the U.S. and in Canada.

Against this explosion of housing and drug debt were stories of the political influence of these gangs into the Canadian system. The sitting Canadian prime minister, who praised the Chinese form of governing before he reached the PM post, has been seen in photos with underground Asian gang figures. As were previous Liberal leaders like Jean Chretien who made no secret of his lust for the Chinese market. Chinese money was used to build extensively in Chretien’s Shawinigan riding.

Donations to Trudeau’s Montreal riding association and to the Trudeau Foundation were favourites of shadowy Chinese figures. “In just two days (in 2016), the prime minister’s (Outremont) riding received $70,000 from donors of Chinese origin, and at the same time, the government authorized the establishment of a Chinese bank in Canada,” Bloc leader Yves-Francois Blanchet said on Feb. 28.

Donations to Trudeau from all across Canada constituted up to 80 percent of the riding’s contributions that year. In May 2016, one such fundraiser saw Trudeau hosted by Benson Wong, chair of the Chinese Business Chamber of Commerce, along with 32 other wealthy guests in a pay-for-access event. The patterns exposed by Cooper finally prompted a commission by Quebec justice Marie-Josée Hogue looking into Chines interference in Trudeau’s successful 2019 and 2021 elections.

An interim report released last year by Hogue determined that while foreign interference might not have changed the outcome of Canada’s 2019 and 2021 federal elections, it did undermine the rights of Canadian voters because it “tainted the process” and eroded public trust.  So petrified was Trudeau of the full Hogue Report that he prorogued parliament for three months and handed in his resignation rather than test his 22 percent approval rating in a Canadian election. Or his luck with the courts.

Luckily for Liberals Trump came along to smoke out Trudeau and allow for the current whitewash of the party’s record since 2015 under Carney. So instead of agreeing with Washington about Canada’s corrupted economy Canadians have decided to engage in a Mike Myers nostalgia fest for a nation long gone. A nation overly dominated by its smug, satisfied +60 demographic that sits back on its savings while younger Canadians cannot get into the economy.

Reaching past the sunset media to those people is Pierre Poilievre’s task. He has a month to do so. For Canada’s long-term prospects he’d better succeed. The Chinese are watching closely.

Bruce Dowbiggin @dowbboy is the editor of Not The Public Broadcaster  A two-time winner of the Gemini Award as Canada’s top television sports broadcaster, his new book Deal With It: The Trades That Stunned The NHL And Changed hockey is now available on Amazon. Inexact Science: The Six Most Compelling Draft Years In NHL History, his previous book with his son Evan, was voted the seventh-best professional hockey book of all time by bookauthority.org . His 2004 book Money Players was voted sixth best on the same list, and is available via brucedowbigginbooks.ca.

Continue Reading

Trending

X