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Business Spotlight: Expert Security Solutions

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A local company re-brands with their customers in mind! Expert Security Solutions, formally Phone Experts Security, is evolving and it’s about a lot more than just a new look!

“Having determined what we didn’t want to look like and listening to our customers feedback, we decided to make some bold changes that set us apart from all our competitors and give us some key differentiators.” – Brad Dufresne

We recently sat down with Expert Security Solutions’ owner Brad Dufresne and spoke about the company’s renewed focus on security solutions and how it all began.

Q: When did The Phone Experts first begin to focus on security solutions and what was the catalyst for that?

A: The Phone Experts Security was born in 1995 out of a need that we saw for a local, reputable company to provide security systems for small and medium commercial businesses. At the time we were doing a lot of network cabling for computer and telephone systems and we were often asked if we could wire for security, so it seemed like a great fit for our business.

Q: Did you always plan on offering residential security solutions as well or did that come later?

A: While we never ruled out the prospect of providing residential security it wasn’t our focus; but we would regularly receive requests for security quotes from the consumer market, so we eventually started to sell and install in that segment as well. Back then our greatest obstacle to being competitive in the residential market was our ability to finance the customers over 3-year terms. Providers like ADT and VOX were able to do this, but we lacked the capital. The only way we could compete was to provide the hardware and installation at or below our cost and rely on revenue from monitoring to attain profitability.

Q: Tell us more about Expert Security Solutions- why the re-brand and why now?

A: The re-brand gives us the opportunity to tell customers we aren’t just a phone company that sells security, and it allows us to retool and redefine who we are as a security provider. We got to take a hard look at the industry and make decisions about what we didn’t like about the industry and offer customers a better product and service than what’s typically offered in both the consumer and commercial markets.

Q: How will you be offering better products and service- what does that mean to you?

A: The products and services we offer are tailored to what our customer needs are and ensuring they are protected. We are a security company that provides security products that go beyond what the average alarm company will provide at a price point that is fair to both the customer and the company. The installation will be completed by professional well-trained technicians who will exceed the customers expectations. We are constantly evaluating products to ensure that we are current and relevant with respect to changing technologies and we are constantly evaluating our customer service – we want to provide exceptional customer experiences.

Q: Tell us more about what went into re-imagining Expert Security Solutions; what did you discover about your business and your customers?

A: We started by asking ourselves questions like; Why we are in business, How do we differ from our competitors, What level of service do we provide, What image we want to convey and Who our customers are and Who we want our customers to be?

The answers we came up with provided us with a clear sense of what we want to be.

Then we created a value statement. This was created by our security team, specifically for the security division;

“We are a local company that cares about protecting what you value most, through innovative and personalized security solutions, while providing an exceptional customer experience.”

We want to create loyal clients that refer others and exceed our customers expectations while providing quality customized security.

Q: You certainly did your research! So where does all this bring Expert Security Solutions? What’s the way forward?

A: Having determined what we didn’t want to look like and listening to our customers feedback, we decided to make some bold changes that set us apart from all our competitors and give us some key differentiators.

The three pillars to our change and future success are the following:

No Contracts for Monitoring

We believe this is our key differentiator and the one that holds us the most accountable to our customers. When customers sign a long-term contract for the installation and monitoring of their security it puts them a terrible bargaining position when it comes to ongoing maintenance and even for the quality of the initial installation. By having no contract for the monitoring, it gives the customer the freedom to leave us if we aren’t providing the services they anticipated. While this a huge risk to us, I love the potential implications because it makes us constantly review our products and services to ensure that we truly are providing the best products and services at a competitive price.

Customer Loyalty Program

We review our customer accounts regularly to ensure they have opportunities to upgrade to current equipment and new technology. We have incentives for new and current customers.

Ongoing Support

Our dispatch is local and our technicians are local too. This allows us to offer services like troubleshooting and service work faster than a company that isn’t local. Our technicians can be reached 24 hours a day for technical issues or concerns.

Q: Any final thoughts on the future?

A: I believe that our vision for Expert Security Solutions as a “customer first, continuous improvement, learning organization”, will set us apart from the competition. But our success will hinge on our ability to get word of mouth advertising out to the market, so people will want to buy from us and seek out our services when required.

 

Check out these other great products and services from The Phone Experts/Expert Security Solutions:

Expert IT Solutions– From cloud managed antivirus to our full suite of remote and onsite support options,  Expert IT Solutions keeps your business concentrated on business not your IT infrastructure. We keep your data secure by using our online back up services, available to all business service clients, and offer multiple combinations of services to fit your business needs.

Find out more

Consumer Solutions – Phone Experts Consumer Solutions, provides wireless and internet services across Alberta, this includes Optik TV solutions, and rural services. Offering the latest cellphones, smartphones, prepaid devices and tablets!

Find out more

Business Solutions – Go where your business takes you! Enable business growth and success with the right solutions and services from Phone Experts Business Solutions, backed by network reliability and industry expertise. We keep your business connected on the go.

Find out more

 

The Phone Experts/Expert Security Solutions

ADDRESS:

4724 – 60th St, Red Deer, AB T4N 7C7

PHONE:

403-343-1122

EMAIL:

[email protected]

 

 

 

Todayville Content Team works with a wide variety of clients to develop compelling content solutions. Our experienced team develops strategic campaigns that use video and storytelling, digital advertising and social media to help our clients position and distinguish themselves in the market.

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Taxing food is like slapping a surcharge on hunger. It needs to end

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This article supplied by Troy Media.

Troy Media By Sylvain Charlebois

Cutting the food tax is one clear way to ease the cost-of-living crisis for Canadians

About a year ago, Canada experimented with something rare in federal policymaking: a temporary GST holiday on prepared foods.

It was short-lived and poorly communicated, yet Canadians noticed it immediately. One of the most unavoidable expenses in daily life—food—became marginally less costly.

Families felt a modest but genuine reprieve. Restaurants saw a bump in customer traffic. For a brief moment, Canadians experienced what it feels like when government steps back from taxing something as basic as eating.

Then the tax returned with opportunistic pricing, restoring a policy that quietly but reliably makes the cost of living more expensive for everyone.

In many ways, the temporary GST cut was worse than doing nothing. It opened the door for industry to adjust prices upward while consumers were distracted by the tax relief. That dynamic helped push our food inflation rate from minus 0.6 per cent in January to almost four per cent later in the year. By tinkering with taxes rather than addressing the structural flaws in the system, policymakers unintentionally fuelled volatility. Instead of experimenting with temporary fixes, it is time to confront the obvious: Canada should stop taxing food altogether.

Start with grocery stores. Many Canadians believe food is not taxed at retail, but that assumption is wrong. While “basic groceries” are zero-rated, a vast range of everyday food products are taxed, and Canadians now pay over a billion dollars a year in GST/HST on food purchased in grocery stores.

That amount is rising steadily, not because Canadians are buying more treats, but because shrinkflation is quietly pulling more products into taxable categories. A box of granola bars with six bars is tax-exempt, but when manufacturers quietly reduce the box to five bars, it becomes taxable. The product hasn’t changed. The nutritional profile hasn’t changed. Only the packaging has changed, yet the tax flips on.

This pattern now permeates the grocery aisle. A 650-gram bag of chips shrinks to 580 grams and becomes taxable. Muffins once sold in six-packs are reformatted into three-packs or individually wrapped portions, instantly becoming taxable single-serve items. Yogurt, traditionally sold in large tax-exempt tubs, increasingly appears in smaller 100-gram units that meet the definition of taxable snacks. Crackers, cookies, trail mixes and cereals have all seen slight weight reductions that push them past GST thresholds created decades ago. Inflation raises food prices; Canada’s outdated tax code amplifies those increases.

At the same time, grocery inflation remains elevated. Prices are rising at 3.4 per cent, nearly double the overall inflation rate. At a moment when food costs are climbing faster than almost everything else, continuing to tax food—whether on the shelf or in restaurants—makes even less economic sense.

The inconsistencies extend further. A steak purchased at the grocery store carries no tax, yet a breakfast wrap made from virtually the same inputs is taxed at five per cent GST plus applicable HST. The nutritional function is not different. The economic function is not different. But the tax treatment is entirely arbitrary, rooted in outdated distinctions that no longer reflect how Canadians live or work.

Lower-income households disproportionately bear the cost. They spend 6.2 per cent of their income eating outside the home, compared with 3.4 per cent for the highest-income households. When government taxes prepared food, it effectively imposes a higher burden on those often juggling two or three jobs with limited time to cook.

But this is not only about the poorest households. Every Canadian pays more because the tax embeds itself in the price of convenience, time and the realities of modern living.

And there is an overlooked economic dimension: restaurants are one of the most effective tools we have for stimulating community-level economic activity. When people dine out, they don’t just buy food. They participate in the economy. They support jobs for young and lower-income workers. They activate foot traffic in commercial areas. They drive spending in adjacent sectors such as transportation, retail, entertainment and tourism.

A healthy restaurant sector is a signal of economic confidence; it is often the first place consumers re-engage when they feel financially secure. Taxing prepared food, therefore, is not simply a tax on convenience—it is a tax on economic participation.

Restaurants Canada has been calling for the permanent removal of GST/HST on all food, and they are right. Eliminating the tax would generate $5.4 billion in consumer savings annually, create more than 64,000 foodservice jobs, add over 15,000 jobs in related sectors and support the opening of more than 2,600 new restaurants across the country. No other affordability measure available to the federal government delivers this combination of economic stimulus and direct relief.

And Canadians overwhelmingly agree. Eighty-four per cent believe food should not be taxed, regardless of where it is purchased. In a polarized political climate, a consensus of that magnitude is rare.

Ending the GST/HST on all food will not solve every affordability issue but it is one of the simplest, fairest and most effective measures the federal government can take immediately.

Food is food. The tax system should finally accept that.

Dr. Sylvain Charlebois is a Canadian professor and researcher in food distribution and policy. He is senior director of the Agri-Food Analytics Lab at Dalhousie University and co-host of The Food Professor Podcast. He is frequently cited in the media for his insights on food prices, agricultural trends, and the global food supply chain. 

Troy Media empowers Canadian community news outlets by providing independent, insightful analysis and commentary. Our mission is to support local media in helping Canadians stay informed and engaged by delivering reliable content that strengthens community connections and deepens understanding across the country.

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Deadlocked Jury Zeroes In on Alleged US$40 Million PPE Fraud in Linda Sun PRC Influence Case

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Sam Cooper's avatar Sam Cooper

A jury of New Yorkers will return to court Monday, heading into their second week of deliberations in a landmark foreign-agent and corruption trial that reaches into two governors’ offices, struggling to decide whether former state official Linda Sun secretly served Beijing’s interests while she and her husband built a small business and luxury-property empire cashing in on pandemic-era contracts as other Americans were locked down.

On Thursday — the fourth day of deliberations — the jury sent federal Judge Brian Cogan a blunt note saying they were deadlocked on the sprawling case, in which the federal government has asked jurors to accept its account of a complex web of family and Chinese-community financial transactions through which Sun and her husband allegedly secured many millions of dollars in Chinese business deals channeled through “United Front” proxies aligned with Beijing.

The defense, by contrast, argues that Sun and her husband were simply successful through legitimate, culturally familiar transactions, not any covert scheme directed by a foreign state.

“We deeply feel that no progress can be made to change any jurors’ judgment on all counts,” the panel wrote Thursday. “There are fundamental differences on the evidence and the interpretation of the law. We cannot come to a unanimous decision.”

Cogan reportedly responded with a standard “Allen charge” — an instruction often used in deadlock situations, urging jurors to keep an open mind and continue deliberating. Because a juror had to be replaced due to travel commitments, the reconstituted panel will need to restart deliberations from square one on Monday.

According to a message the U.S. Justice Department sent to The Bureau on Wednesday, the panel had already asked for transcripts from four witnesses — Sean Carroll, Mary Beth Hefner, Karen Gallacchi and Jenny Low.

Those requests underline just how dense the case is — and how much money was at stake in the pandemic-era PPE deals at the heart of several key counts. Sun and her husband, businessman Chris Hu, face 19 counts in total, including Sun acting as an unregistered foreign agent for the People’s Republic of China; visa-fraud and alien-smuggling charges tied to a 2019 Henan provincial delegation; a multimillion-dollar pandemic PPE kickback scheme; bank-fraud and identity-misuse allegations; and multiple money-laundering and tax-evasion counts.

Carroll and Hefner’s testimony is central to the government’s key procurement-corruption allegation. Prosecutors say Sun used her influence to help steer more than US$40 million in PPE contracts to companies tied to her husband in China, with an expected profit of roughly US$8 million — money they allege was partly kicked back to Sun and Hu and funneled through accounts opened in Sun’s mother’s name and via friends and relatives.

Prosecutors say the clearest money trail in the Sun case runs through New York’s COVID PPE scramble and a pair of Jiangsu-linked emails.

“What was Linda Sun’s reward for taking official action to steer these contracts through the procurement process? Millions of dollars in kickbacks or bribes. It was money that she knew would be coming her way if she pushed these contracts through,” prosecutor Alexander Solomon told jurors in closing.

He argued that in March 2020, as the pandemic hit, a Jiangsu provincial official in Albany emailed state staff, including Sun, with information on four Chinese PPE and medical suppliers — and that the next day Sun forwarded herself a second email that copied the language about two of those vendors but added a new line claiming that “High Hope comes highly recommended by the Jiangsu Department of Commerce.”

A New York State IT specialist testified that this exact phrase appears only once in the state’s entire email system, in Sun’s self-forwarded message. Prosecutors urged jurors to see it as a fabricated email.

They suggest it is one of a number of frauds and forgeries, including claims that Sun repeatedly faked Governor Kathy Hochul’s signature on invitation letters used to bring Chinese provincial officials into the United States as part of plans to build a large education complex in New York.

On the PPE dealings, prosecutors say that during a period when Sun still had broad latitude to vet vendors, she sent procurement official Sean Carroll a proposal for High Hope to supply five million masks.

Prosecutors say she did not disclose that High Hope was tied to family associate Henry Hua or that she had a financial interest in the deal, but did repeat language that the company “came recommended” by Jiangsu authorities — phrasing Carroll testified he understood as an official validation from the Chinese side.

Prosecutors then linked the High Hope contracts that moved through Carroll’s office to alleged downstream cash flows laid out in a Chris Hu spreadsheet: PPE contract money Hu recorded as owed by Jay Chen, marked as wired into an account called “Golden” and then on to “HC Paradise,” the vehicle Hu allegedly used to pay for a Hawaii property.

In the government’s telling, that is how a doctored Jiangsu government “recommendation” for High Hope ultimately turned into New York taxpayer funds helping to buy a Hawaiian condo.

As The Bureau has reported in detail, prosecutor Alexander Solomon used his closing argument to give jurors one of the clearest open-court narratives yet of how the Chinese Communist Party’s United Front allegedly seeks to shape Western politics through diaspora networks — and to argue that Sun sat at the center of such a network in Albany.

Solomon walked the panel through a cast that ran from Sun’s family and business partners in Queens to United Front–linked association bosses in New York, provincial officials in Henan and Guangdong, and senior staff at China’s New York consulate. In his account, Sun — officially feted in Beijing as an “eminent young overseas Chinese” after a 2017 political tour — became a “trusted insider” who quietly repurposed New York State letterhead, access and messaging to serve Beijing’s priorities on Taiwan, Uyghurs and trade, while keeping that relationship hidden from her own colleagues.

Among the most striking elements of the government’s case, as The Bureau reported from Solomon’s summation, were that Sun allegedly forged Hochul’s signature on multiple invitation letters that Chinese officials then used to secure U.S. visas for provincial delegations — promising meetings in Albany that, Solomon said, no one in state government had actually approved — as part of a broader push by Henan Province to anchor a major education complex in the United States.

He then tied that influence narrative to money: millions in lobster-export deals for Chris Hu, allegedly greased by Chinese officials and New York-based United Front intermediaries; coded “apple” cash drop-offs funneled through third-party accounts; and the pandemic PPE contracts.

In Solomon’s formulation, all of that adds up to clandestine agency for Beijing.

He told jurors that while Sun was boasting to Chinese consulate officials that she could treat Hochul “like her puppet,” she was acting “like an agent,” treating PRC officials as her “real bosses,” and seeking and receiving benefits. Sun kept doing so, Solomon said, even after an FBI agent warned her about the Foreign Agents Registration Act and the risks of working too closely with the consulate.

Defense lawyers for Sun and Hu, in their own summations, urged the jury to reject that picture of a couple monetizing their access to senior American politicians in order to enrich themselves through clandestine business dealings facilitated by community leaders secretly working for Beijing’s United Front units. According to the Global Investigations Review summary and other accounts, they argued that prosecutors have overreached by criminalizing ordinary diaspora politics, networking and pandemic procurement.

On the defense view, much of what the government calls “direction and control” is better understood as routine back-and-forth involving a diaspora liaison in the governor’s office and community or trade groups with ties to China. None of the government’s evidence, they argue, amounts to an agreement to operate under the “direction or control” of a foreign principal — the core FARA requirement.

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