Alberta
A Toronto Take on the United We Roll Convoy

When you live in the world’s second largest country it’s easy to understand how people from one part might have difficulty understanding people from another region thousands of kilometres away. Undoubtedly that’s one of the issues facing the United We Roll Convoy. Oilfield workers from the prairies just don’t make a lot of sense to, say a banker from Toronto. What does that banker think when dozens of big trucks clog up traffic in front of the Parliament Buildings in Ottawa? Is that person likely to take a bit of time and get to know why they’ve taken their big trucks half way across the continent? Or is that banker just appalled at them for promoting the oil industry in such a demonstrative manner.
The brave workers (and former workers) who headed out on the United We Roll Convoy knew they were taking a substantial risk before setting out. They knew this could go sideways, but they were desperate to send a message. Alberta’s oil is landlocked and certainly hundreds of thousands of people are affected. Families, businesses, and communities wait for an indeterminate amount of time for Canada’s pipeline issues to work themselves out with no guarantee it will ever happen. So they gassed up and gathered at Gorts Truckwash in Red Deer and they launched this project. They didn’t have a marketing firm formulate a message for them. They didn’t clamp down on any of their drivers and insist that their messaging go through a single spokesperson. They just hoped..
Their reception was not what they were dreaming of. But they did get a few chances to get their message worked in there with whatever the nation’s media wanted to talk about. It may be that the passing of time will help Canadians focus in on what it was that they wanted to say. But there’s no guarantee that it will ever get through to that banker in Toronto. Well. That’s not totally true. There’s one banker from Toronto who really backs these people. That’s because like a reporter embedded with a military battalion, he’s been embedded in the middle of Alberta’s Oil Country for some time now. Here’s an opinion Canadians haven’t heard yet. From a banker. From Toronto.
Alberta
Made in Alberta! Province makes it easier to support local products with Buy Local program

Show your Alberta side. Buy Local. |
When the going gets tough, Albertans stick together. That’s why Alberta’s government is launching a new campaign to benefit hard-working Albertans.
Global uncertainty is threatening the livelihoods of hard-working Alberta farmers, ranchers, processors and their families. The ‘Buy Local’ campaign, recently launched by Alberta’s government, encourages consumers to eat, drink and buy local to show our unified support for the province’s agriculture and food industry.
The government’s ‘Buy Local’ campaign encourages consumers to buy products from Alberta’s hard-working farmers, ranchers and food processors that produce safe, nutritious food for Albertans, Canadians and the world.
“It’s time to let these hard-working Albertans know we have their back. Now, more than ever, we need to shop local and buy made-in-Alberta products. The next time you are grocery shopping or go out for dinner or a drink with your friends or family, support local to demonstrate your Alberta pride. We are pleased tariffs don’t impact the ag industry right now and will keep advocating for our ag industry.”
Alberta’s government supports consumer choice. We are providing tools to help folks easily identify Alberta- and Canadian-made foods and products. Choosing local products keeps Albertans’ hard-earned dollars in our province. Whether it is farm-fresh vegetables, potatoes, honey, craft beer, frozen food or our world-renowned beef, Alberta has an abundance of fresh foods produced right on our doorstep.
Quick facts
- This summer, Albertans can support local at more than 150 farmers’ markets across the province and meet the folks who make, bake and grow our food.
- In March 2023, the Alberta government launched the ‘Made in Alberta’ voluntary food and beverage labelling program to support local agriculture and food sectors.
- Through direct connections with processors, the program has created the momentum to continue expanding consumer awareness about the ‘Made in Alberta’ label to help shoppers quickly identify foods and beverages produced in our province.
- Made in Alberta product catalogue website
Related information
Alberta
Province to expand services provided by Alberta Sheriffs: New policing option for municipalities

Expanding municipal police service options |
Proposed amendments would help ensure Alberta’s evolving public safety needs are met while also giving municipalities more options for local policing.
As first announced with the introduction of the Public Safety Statutes Amendment Act, 2024, Alberta’s government is considering creating a new independent agency police service to assume the police-like duties currently performed by Alberta Sheriffs. If passed, Bill 49 would lay additional groundwork for the new police service.
Proposed amendments to the Police Act recognize the unique challenges faced by different communities and seek to empower local governments to adopt strategies that effectively respond to their specific safety concerns, enhancing overall public safety across the province.
If passed, Bill 49 would specify that the new agency would be a Crown corporation with an independent board of directors to oversee its day-to-day operations. The new agency would be operationally independent from the government, consistent with all police services in Alberta. Unlike the Alberta Sheriffs, officers in the new police service would be directly employed by the police service rather than by the government.
“With this bill, we are taking the necessary steps to address the unique public safety concerns in communities across Alberta. As we work towards creating an independent agency police service, we are providing an essential component of Alberta’s police framework for years to come. Our aim is for the new agency is to ensure that Albertans are safe in their communities and receive the best possible service when they need it most.”
Additional amendments would allow municipalities to select the new agency as their local police service once it becomes fully operational and the necessary standards, capacity and frameworks are in place. Alberta’s government is committed to ensuring the new agency works collaboratively with all police services to meet the province’s evolving public safety needs and improve law enforcement response times, particularly in rural communities. While the RCMP would remain the official provincial police service, municipalities would have a new option for their local policing needs.
Once established, the agency would strengthen Alberta’s existing policing model and complement the province’s current police services, which include the RCMP, Indigenous police services and municipal police. It would help fill gaps and ensure law enforcement resources are deployed efficiently across the province.
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