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Trudeau gov’t dept. suggests giving LGBT, minority journalists $45k annually to promote ‘diversity’

Published

9 months ago

5 minute read

Heritage Minister Pascale St-Onge

From LifeSiteNews

By Clare Marie Merkowsky

‘Organizations mentioned the need for government funds dedicated to creators and journalists from Indigenous, racialized and religious minority communities in the media’

The Canadian Department of Heritage is advising that Indigenous, Muslim, Black or LGBT identifying journalists be federally funded up to $45,000 per year to promote “diversity.” 

According to a report titled Changing Narratives Fund Report On Consultations, published November 28 by Blacklock’s Reporter, the Department of Canadian Heritage has recommended that the Cabinet directly give individual reporters a salary of $45,000 annually.  

“Organizations mentioned the need for government funds dedicated to creators and journalists from Indigenous, racialized and religious minority communities in the media,” said the report. “Funding should be stable and targeted.” 

The proposed scheme, submitted by departmental advisors, professors Christopher Dornan and Adrian Harewood of Carleton University and Patrick White of the University of Québec, suggests “a salary of $45,000 per annum” for reporters who are Indigenous, Muslim, Black or LGBT. 

“Hiring journalists and creators from diverse communities especially new talent alone cannot guarantee diverse perspectives will be presented in media coverage,” the report asserted. “If these new talents are not trained or allocated budgets or resources to share their stories they may well remain invisible.” 

“For these stories to be seen a paradigm shift is needed in the way traditional news media share the stories of Indigenous, racialized and religious minority communities,” it continued.  

“A number of organizations argued media coverage of the reality of their communities has not only been historically deficient but has often been detrimental,” the report alleged.  

“Consequently the lack of regular and daily contact between majority and minority communities leads to misunderstanding of the other and worsens stereotypes and negative attitudes,” it added.  

The report failed to explain how “diversity” of reporting could be maintained if the Liberal government under the leadership of Prime Minister Justin Trudeau is funding the journalists’ salaries.  

“Communism much??” one wrote on X, formerly known as Twitter.  

“Not even trying to hide the bribery anymore!” another posted. 

“Government Approved Newsrooms are Pravda,” one wrote, referring to the official newspaper of the former Communist Party of the Soviet. “Government has no place in promoting narrative.” 

Notably, the call for increased federal funding for journalists closely follows Trudeau’s fall economic statement which includes massive payouts for mainstream media outlets ahead of and after the 2025 election.   

Beginning in 2019, Parliament changed the Income Tax Act to give yearly rebates of 25 percent for each news employee in cabinet-approved media outlets earning up to $55,000 a year, to a maximum of $13,750.   

However, the Canadian Heritage Department since admitted that the payouts are not sufficient to keep legacy media outlets running. The department recommended that rebates be doubled next year to a maximum $29,750 annually.  

This suggestion was adopted by the Trudeau government in its Fall Economic Statement, which increased the rebates to 35 percent on newsroom salaries up to $85,000, totaling a maximum rebate of $29,750. The temporary tax credit is set to apply for the next four years.    

While media subsidies were to set to expire March 31, 2024, they have now been expanded to 2029 past the next general election. The increased payouts are expected to cost taxpayer $129 million in the next five years and an additional $10 million for every subsequent year.    

The renewed media bailouts come as trust in mainstream media is polling at an all-time low with Canadians. 

According to a recent study by Canada’s Public Health Agency, less than a third of Canadians displayed “high trust” of the federal government, with “large media organizations” as well as celebrities getting even lower scores.  

Large mainstream media outlets and “journalists” working for them scored a “high trust” rating of only 18 percent. This was followed by only 12 percent of people saying they trusted “ordinary people,” with celebrities garnering only an eight percent “trust” rating.  

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Business

Molson Coors beer company walks back DEI policy after being exposed on X

Published on September 6, 2024

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From LifeSiteNews

By Anthony Murdoch

An internal memo from brewing giant Molson Coors Beverage Co. reveals that the company is abandoning its DEI hiring and promotion processes, meaning it will no longer be making decisions based on race, sexuality or other categories.

Brewing giant Molson Coors Beverage Co., a large Canadian-American multinational company, will be dropping its woke corporate diversity, equity, and inclusion (DEI) policies after it received backlash online following an exposé by a popular conservative activist. 

A recently revealed internal memo says that the company’s DEI employee training process has been discontinued, and as such it will no longer have specific “representation goals” in how it hires new people.  

The company, as per a Canadian Press report, will also no longer be participating in the Human Rights Campaign ranking program. The Human Rights Campaign is an LGBT advocacy group that ranks companies based on how “inclusive” their workplaces are.  

According to Molson Coors, it will now follow its own internal metrics to develop a “strong workplace where everyone can thrive.” 

Robby Starbuck, a conservative activist and filmmaker, had earlier called out Molson Coors for its woke DEI policies, noting on X on September 3 that he recently “let them know that I planned to expose their woke policies.” 

“Today they’re preemptively making changes,” he wrote.  

Starbuck said that the coming changes include, “Ending participation in the @HRC’s woke Corporate Equality Index social credit system,” as well as “No more DEI based training programs.” 

Also gone will be donations to “divisive events.” There will also be no more “supplier diversity goals” as well as “executive/employee compensation tied to DEI hiring goals.” 

As reported by LifeSiteNews, over the past decade left-wing activists have used DEI dogma as well as “environmental, social, & governance” (ESG) standards to encourage major Canadian and U.S. corporations to take particular stands when it comes to both political and cultural issues, notably in promotion of homosexuality, transgenderism, race relations, the environment, and abortion.  

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Agriculture

P&H Group building $241-million flour milling facility in Red Deer County.

Published on September 6, 2024

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P&H Milling Group has qualified for the Agri-Processing Investment Tax Credit program

Alberta’s food processing sector is the second-largest manufacturing industry in the province and the flour milling industry plays an important role within the sector, generating millions in annual economic impact and creating thousands of jobs. As Canada’s population continues to increase, demand for high-quality wheat flour products is expected to rise. With Alberta farmers growing about one-third of Canada’s wheat crops, the province is well-positioned to help meet this demand.

Alberta’s Agri-Processing Investment Tax Credit program is supporting this growing sector by helping to attract a new wheat flour milling business to Red Deer County. P&H Milling Group, a division of Parrish & Heimbecker, Limited, is constructing a $241-million facility in the hamlet of Springbrook to mill about 750 metric tonnes of wheat from western Canadian farmers into flour, every single day. The new facility will complement the company’s wheat and durum milling operation in Lethbridge.

“P&H Milling Group’s new flour mill project is proof our Agri-Processing Investment Tax Credit program is doing its job to attract large-scale investments in value-added agricultural manufacturing. With incentives like the ag tax credit, we’re providing the right conditions for processors to invest in Alberta, expand their business and help stimulate our economy.”

RJ Sigurdson, Minister of Agriculture and Irrigation

P&H Milling Group’s project is expected to create about 27 permanent and 200 temporary jobs. Byproducts from the milling process will be sold to the livestock feed industry across Canada to create products for cattle, poultry, swine, bison, goats and fish. The new facility will also have capacity to add two more flour mills as demand for product increases in the future.

“This new facility not only strengthens our position in the Canadian milling industry, but also boostsAlberta’s baking industry by supplying high-quality flour to a diverse range of customers. We are proud to contribute to the local economy and support the agricultural community by sourcing 230,000 metric tonnes of locally grown wheat each year.”

John Heimbecker, CEO, Parrish & Heimbecker, Limited

To be considered for the tax credit program, corporations must invest at least $10 million in a project to build or expand a value-added agri-processing facility in Alberta. The program offers a 12 per cent non-refundable tax credit based on eligible capital expenditures. Through this program, Alberta’s government has granted P&H Milling Group conditional approval for a tax credit estimated at $27.3 million.

“We are grateful P&H Milling Group chose to build here in Red Deer County. This partnership willbolster our local economy and showcase our prime centralized location in Alberta, an advantage that facilitates efficient operations and distribution.”

Jim Wood, mayor, Red Deer County

Quick facts

  • In 2023, Alberta’s food processing sector generated $24.3 billion in sales, making it the province’s second-largest manufacturing industry, behind petroleum and coal.
  • That same year, just over three million metric tonnes of milled wheat and more than 2.3 million metric tonnes of wheat flour was manufactured in Canada.
  • Alberta’s milled wheat and meslin flour exports increased from $8.6 million in 2019 to $19.8 million in 2023, a 130.2 per cent increase.
  • Demand for flour products rose in Alberta from 2019 to 2022, with retail sales increasing by 24 per cent during that period.
  • Alberta’s flour milling industry generated about $840.7 million in economic impact and created more than 2,200 jobs on average between 2018 and 2021.
  • Alberta farmers produced 9.3 million metric tonnes of wheat in 2023, representing 29.2 per cent of total Canadian production.

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